AI-Driven Digital Marketing Strategist (ABM & Multichannel)

firstPRO, Inc; Wilmington (DE); Hybrid; USD 90,000 - 100,000; Full time

Job summary

A global professional services organization is seeking a Senior Digital Marketing Strategist to lead data-driven, multichannel marketing campaigns. This role involves collaborating with internal stakeholders to execute strategies that balance brand initiatives and account-based marketing (ABM). The ideal candidate should possess strong digital marketing expertise, a passion for AI innovations, and at least 7 years of B2B marketing experience. This position offers opportunities for long-term career growth and innovation.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field.
• 7+ years of B2B digital marketing experience.
• Strong expertise in ABM and digital campaign development.

Responsibilities

• Partner with internal marketing leaders to design integrated digital campaigns.
• Develop and execute multichannel programs including SEO and paid media.
• Build and execute ABM strategies using leading ABM platforms.

Skills

ABM expertise

Digital campaign development

Marketing automation proficiency

SEO knowledge

Strong communication skills

Data-driven decision making

Education

Bachelor's degree in Marketing, Business, or related field

Tools

HubSpot

Salesforce

Job description

A global professional services organization is seeking a Senior Digital Marketing Strategist to lead data-driven, multichannel marketing campaigns. This role involves collaborating with internal stakeholders to execute strategies that balance brand initiatives and account-based marketing (ABM). The ideal candidate should possess strong digital marketing expertise, a passion for AI innovations, and at least 7 years of B2B marketing experience. This position offers opportunities for long-term career growth and innovation.