Advertising Sales Executive - Data-Driven Media Growth

Spectrum; Lexington (KY); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Commission-based pay

Base salary + benefits

Job summary

Spectrum Reach, the advertising sales division of Spectrum, is seeking an Account Executive to grow our sales, evangelize Spectrum Reach Media Solutions and expand awareness of Spectrum Reach’s offering to advertisers.

As an Account Executive, you will lead all sales and client management responsibilities of your book of business. You will be responsible for driving revenue through a combination of account management and proactive selling of our data-driven media solutions.

Qualifications

• Proven track record of exceeding revenue expectations.
• 1+ years outside or B2B sales experience.
• Ability to use data in the development and sale of a media strategy.
• Strong presentation skills with the ability to speak with C-level clients; confident in negotiating.
• Understanding of the media landscape and evolving dynamics of advertising within it.
• Local and regional travel; valid driver’s license and safe driving record.

Responsibilities

• Achieve sales and strategic goals.
• Cultivate and nurture connections with brands and marketing/advertising agencies.
• Recognize business challenges that Spectrum Reach’s media solutions can address; connect solutions with business challenges.
• Oversee sales forecasting and reporting for your Book of Business.
• Communicate effectively with external partners, clients, and internal stakeholders with the ability to adapt your style and delivery to many levels of technical expertise.
• Deliver client results that earn repeat business.
• We’re an enthusiastic team with a culture of excellence. On any given day, you’ll find yourself in the office managing accounts, in the field prospecting, or cultivating connections with clients who advertise across our networks.

Skills

Revenue growth

B2B sales

Data-driven selling

Presentation skills

Media landscape knowledge

Travel readiness

Tools

Salesforce

Strata

ComScore

GA4

Job description

Spectrum Reach, the advertising sales division of Spectrum, is seeking an Account Executive to grow our sales, evangelize Spectrum Reach Media Solutions and expand awareness of Spectrum Reach’s offering to advertisers.

As an Account Executive, you will lead all sales and client management responsibilities of your book of business. You will be responsible for driving revenue through a combination of account management and proactive selling of our data-driven media solutions.