ABX Strategy & Insights Lead

BDO USA; Rosemont (IL); On-site; USD 90,000 - 110,000; Full time

Benefits offered by this job

Employee Stock Ownership Plan

Opportunities for advancement

Flexible work environment

Job summary

Join BDO USA as an ABX Product & Insights Manager, responsible for managing the ABX platform, driving strategy, operational execution, and adoption to optimize account-based experiences.

Your role will lead initiatives in audience design, engagement measurement, and collaboration with marketing channel owners to ensure alignment towards revenue growth.

Ideal candidates have a Bachelor's degree and experience in marketing or communications, especially within professional services. A competitive salary range of $90,000 - $110,000 is offered along with other benefits.

Qualifications

• Five or more years of marketing or communications experience, including three years in ABM/ABX operations.
• Experience in a professional services environment (i.e., accounting, financial consulting, business advisory services preferred).

Responsibilities

• Manage platform priorities, backlog, requirements, and change management for ABX strategy.
• Build and publish dashboards on account engagement, intent, and performance.
• Lead enablement programs, including training sessions and stakeholder communications.

Skills

Strong understanding of ABM/ABX concepts

Advanced analytical skills

Strong facilitation and enablement skills

Strong communication skills

Education

Bachelor’s degree in Marketing, Communications, Business Administration, Data Analytics, or Project Management

Tools

Microsoft Office Suite

Demandbase or similar ABM platform

CRM systems

MS Dynamics

Job description

Join BDO USA as an ABX Product & Insights Manager, responsible for managing the ABX platform, driving strategy, operational execution, and adoption to optimize account-based experiences.

Your role will lead initiatives in audience design, engagement measurement, and collaboration with marketing channel owners to ensure alignment towards revenue growth.

Ideal candidates have a Bachelor's degree and experience in marketing or communications, especially within professional services. A competitive salary range of $90,000 - $110,000 is offered along with other benefits.