ABX Strategy & Insights Lead

BDO USA; Chicago (IL); On-site; USD 90,000 - 110,000; Full time

Benefits offered by this job

Employee Stock Ownership Plan (ESOP)

Opportunities for advancement

Flexible work environment

Job summary

BDO USA is looking for an ABX Product & Insights Manager who will manage the firm's ABX platform, focusing on strategy and operational execution to drive revenue growth. This role involves overseeing account list management and audience design while collaborating with various stakeholders.

The ideal candidate has a bachelor's degree and a minimum of five years of experience in marketing, specifically within ABM/ABX operations. Familiarity with Demandbase and CRM systems is essential. This position offers a competitive salary and opportunities for professional growth.

Qualifications

• Five or more years of marketing or communications experience, including at least three years of ABM/ABX operations experience.
• Experience in a professional services environment is preferred.
• Strong facilitational and presentation skills.

Responsibilities

• Manage Demandbase platform priorities and requirements.
• Own account list strategy and audience design for ABX programs.
• Build and maintain dashboards for insights on account engagement.

Skills

ABM/ABX concepts

Audience strategy

Account segmentation

Analytical skills

Communication skills

Education

Bachelor’s degree in Marketing, Communications, Business Administration, Data Analytics, or Project Management

Tools

Microsoft Office Suite

Demandbase or similar ABM platform

CRM systems

MS Dynamics

AI tools and technology

Job description

BDO USA is looking for an ABX Product & Insights Manager who will manage the firm's ABX platform, focusing on strategy and operational execution to drive revenue growth. This role involves overseeing account list management and audience design while collaborating with various stakeholders.

The ideal candidate has a bachelor's degree and a minimum of five years of experience in marketing, specifically within ABM/ABX operations. Familiarity with Demandbase and CRM systems is essential. This position offers a competitive salary and opportunities for professional growth.