ABX Marketing Lead: Orchestrate Account Growth

Sage; Austin (TX); Hybrid; USD 120,000 - 160,000; Full time

Benefits offered by this job

Competitive annual bonuses

Health, dental, and vision coverage

401(k) retirement match

32 days paid time off

Parental leave (18 weeks)

Work Away Program

Sage Foundation volunteering

Tuition reimbursement

Wellness rewards program

Job summary

Sage seeks an ABX Marketing Lead to shape and scale the U.S. account-based growth motion across mid-market products.

You will define priority accounts, align cross-functional teams, and drive measures that connect account strategy to pipeline and revenue. In this hybrid role, you’ll collaborate with Paid Media ABM, Data Strategy, XDR, Product Marketing, Sales, and Marketing Operations to ensure coherent ABX execution and measurable business outcomes.

Qualifications

• 5+ years in B2B SaaS ABM marketing with multi-product experience.
• Experience defining and scaling ABX/ABM programs across segments and motions.
• Ability to use firmographic, intent, and CRM data to prioritize accounts and drive plays.
• Strong understanding of account engagement, progression, and revenue impact.

Responsibilities

• Own the ABX strategy across Sage Intacct, X3, and CRE in the U.S. with priority account motions and success metrics.
• Define how priority accounts and buying groups are identified, segmented, and engaged.
• Partner with ABM, Data Strategy, Analytics, and Sales to align media, targeting, and account journey.
• Establish actionable target-account views and improve visibility into progression and outcomes.
• Coordinate with XDR/Sales leadership to strengthen follow-up and handoffs across teams.
• Monitor ABX performance and surface gaps with data-backed, cross-functional recommendations.

Skills

ABX Strategy

Cross-functional Leadership

Analytics & Measurement

B2B SaaS Marketing

Account-Based Marketing

Stakeholder Management

Communication

Tools

CRM

Data Analytics Tools

Marketing Automation

Job description

Sage seeks an ABX Marketing Lead to shape and scale the U.S. account-based growth motion across mid-market products.

You will define priority accounts, align cross-functional teams, and drive measures that connect account strategy to pipeline and revenue. In this hybrid role, you’ll collaborate with Paid Media ABM, Data Strategy, XDR, Product Marketing, Sales, and Marketing Operations to ensure coherent ABX execution and measurable business outcomes.