ABX Growth Architect & Marketing Ops Lead

Sanity CMS; Northern (KY); Hybrid; USD 180,000 - 240,000; Full time

Benefits offered by this job

Health plans

Stock options

Career growth

Job summary

Sanity is seeking a Principal Marketing Operations leader to architect and run our ABX engine and martech stack from scratch. You will hire and develop a team, define the account-to-opportunity process, and scale operations across marketing and sales.

Reporting to the CMO, you will own the ABX design, data quality, and funnel optimization, partnering with SDRs and sales to meet targets and drive growth.

Qualifications

• 10+ years in marketing operations, revenue operations, or GTM ops at B2B SaaS
• Experience leading a function at director level or higher
• Proven ability to design and implement ABX programs and martech stacks

Responsibilities

• Architect the ABX account-to-opportunity engine and define end-to-end journeys
• Own martech stack and automation platforms, including build-vs-buy decisions
• Pipeline data, measurement, and funnel operations with data-backed optimizations

Skills

ABX architecture

Salesforce

Marketo or similar

data-driven

ABM/ABX strategy

team leadership

Tools

Salesforce

Marketo

Leandata

Common Room

Job description

Sanity is seeking a Principal Marketing Operations leader to architect and run our ABX engine and martech stack from scratch. You will hire and develop a team, define the account-to-opportunity process, and scale operations across marketing and sales.

Reporting to the CMO, you will own the ABX design, data quality, and funnel optimization, partnering with SDRs and sales to meet targets and drive growth.