ABM Growth Marketing Specialist — LinkedIn & Programmatic

MaintainX; Raleigh (NC); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid work model

L&D budget

Comprehensive benefits

Job summary

MaintainX is seeking a seasoned B2B SaaS marketing professional to own ABM program execution. You will manage paid campaigns on LinkedIn and programmatic channels, building audiences from account lists and signals, while coordinating webinars, events, email, and direct mail to align with Sales priorities.

You will work with Sales, Customer Success, Events, and Content, writing briefs for ads and landing pages, and ensuring data cleanliness for accurate reporting.

Qualifications

• 4+ years in B2B SaaS marketing with paid digital, ABM, or demand generation experience.
• Experience managing paid campaigns on LinkedIn and programmatic channels; optimize for pipeline quality.
• Proven track record in multi-channel ABM campaigns; strong data interpretation and reporting.

Responsibilities

• Own the execution behind ABM programs; reach more named accounts with timely, relevant campaigns.
• Run paid ABM programs on LinkedIn and programmatic; adjust budget/creative based on engagement; test new channels.
• Plan and launch coordinated campaigns across webinars, events, email, and direct mail; align with Sales priorities.

Skills

B2B SaaS marketing

Paid digital

ABM campaigns

Demand generation

LinkedIn ads

Programmatic ads

Salesforce

Outreach

Data analysis

Project management

Tools

Outreach

Salesforce

ZoomInfo

Demandbase

6sense

Clay

UserGems

Job description

MaintainX is seeking a seasoned B2B SaaS marketing professional to own ABM program execution. You will manage paid campaigns on LinkedIn and programmatic channels, building audiences from account lists and signals, while coordinating webinars, events, email, and direct mail to align with Sales priorities.

You will work with Sales, Customer Success, Events, and Content, writing briefs for ads and landing pages, and ensuring data cleanliness for accurate reporting.