ABM Campaign Marketer for Enterprise Growth

Kinaxis; Scottsdale (AZ); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Flexible vacation and Kinaxis Days (hy

Flexible work options

Physical and mental well-being program

Virtual fitness classes

Mentorship and career development

Recognition programs

Job summary

Kinaxis is seeking a Campaign Marketer to lead ABM and integrated marketing programs for strategic and enterprise accounts. The role partners with Sales to align account plans with go-to-market strategies and uses analytics to optimize programs across channels.

The position emphasizes collaboration with Product Marketing, Field Marketing, and Revenue Operations to drive pipeline, revenue growth, and account penetration, with a focus on data-driven marketing and measurable impact.

Qualifications

• Bachelor's degree in marketing, communications, business or related field.
• 7+ years of progressive B2B marketing experience with ABM, demand gen, integrated marketing or revenue marketing.
• Proven success developing and executing ABM strategies that drive engagement, pipeline and revenue.
• Experience partnering with Sales to develop account plans and go-to-market strategies.
• Strong analytical skills using engagement data and performance metrics to optimize results.

Responsibilities

• Develop and execute account-based marketing strategies for strategic and enterprise accounts across multiple channels.
• Partner with Sales to identify priorities, build account plans, and align marketing investments to target opportunities.
• Design and orchestrate integrated 1:1 and 1:few programs to support account acquisition, expansion, and acceleration.
• Leverage account intelligence and performance analytics to optimize strategy and maximize impact.
• Serve as the marketing advisor for assigned strategic account teams on ABM best practices.
• Collaborate with Product Marketing, Field Marketing, Revenue Operations, and Sales to deliver coordinated account experiences.
• Manage demand requests and report key account metrics and outcomes.
• Utilize marketing automation and CRM to launch campaigns, nurture leads, and measure ROI.

Skills

ABM strategy

Demand generation

Integrated marketing

Revenue marketing

Sales alignment

Analytics & metrics

Marketing automation

CRM platforms

Education

Bachelor's degree in marketing, communications, business or related field

Tools

Salesforce

6sense

LinkedIn

Highspot

Job description

Kinaxis is seeking a Campaign Marketer to lead ABM and integrated marketing programs for strategic and enterprise accounts. The role partners with Sales to align account plans with go-to-market strategies and uses analytics to optimize programs across channels.

The position emphasizes collaboration with Product Marketing, Field Marketing, and Revenue Operations to drive pipeline, revenue growth, and account penetration, with a focus on data-driven marketing and measurable impact.