Senior ABM Campaign Marketer (Remote/Hybrid)

Kinaxis; Atlanta (GA); On-site; USD 110,000 - 140,000; Full time

Benefits offered by this job

Flexible vacation and Kinaxis Days (un

Flexible work options

Physical and mental well-being

Virtual fitness classes

Mentorship and career development

Recognition programs

Hackathons

Job summary

Kinaxis is seeking a Campaign Marketer to lead ABM and demand-generation programs that drive engagement, pipeline growth, and revenue across strategic accounts. You will partner with Sales to build account plans, align investments, and orchestrate multi-channel programs that leverage intelligence and performance metrics.

This role requires strong analytical skills, experience with Salesforce, 6sense, LinkedIn and Highspot, and a track record of delivering measurable business outcomes in a

Qualifications

• Bachelor’s degree in marketing, communications, business or related field.
• 7+ years of progressive B2B marketing experience, including ABM and demand generation.
• Experience partnering with Sales and strategic account teams to develop go-to-market strategies.
• Strong analytical skills using engagement data and performance metrics.
• Experience with marketing automation, CRM, ABM platforms and sales enablement tools.

Responsibilities

• Develop and execute ABM strategies for strategic and enterprise accounts to drive engagement, pipeline growth and revenue.
• Partner with Sales to identify priorities, build account plans, and align marketing investments.
• Design and orchestrate integrated 1:1 and 1:few programs across multiple channels.
• Leverage account intelligence and analytics to optimize strategy and maximize impact.
• Advise assigned account teams on ABM best practices and tactics.
• Collaborate with Product Marketing, Field Marketing, Revenue Ops and Sales to deliver coordinated experiences.
• Manage demand requests for sales and track key account metrics and ROI.
• Utilize marketing automation and CRM to build, launch, and measure campaigns.
• Stay informed on industry trends and innovate marketing approaches.

Skills

ABM marketing

Demand generation

Integrated marketing

Revenue marketing

Sales alignment

Marketing automation

CRM

Analytics

cross-functional collaboration

Education

Bachelor’s degree in marketing/communications/business

Tools

Salesforce

6sense

LinkedIn

Highspot

Job description

Kinaxis is seeking a Campaign Marketer to lead ABM and demand-generation programs that drive engagement, pipeline growth, and revenue across strategic accounts. You will partner with Sales to build account plans, align investments, and orchestrate multi-channel programs that leverage intelligence and performance metrics.

This role requires strong analytical skills, experience with Salesforce, 6sense, LinkedIn and Highspot, and a track record of delivering measurable business outcomes in a