Senior ABM Campaign Marketer Driving Growth & Pipeline

Kinaxis; Austin (TX); On-site; USD 100,000 - 150,000; Full time

Benefits offered by this job

Flexible vacation

Kinaxis Days

Flexible work options

Well-being programs

Virtual fitness classes

Mentorship & training

Recognition programs

Hackathons

Job summary

Kinaxis is seeking a Campaign Marketer to lead ABM and demand-generation programs for strategic and enterprise accounts. You will collaborate with Sales, Product Marketing, Field Marketing, and Revenue Operations to design integrated, multi-channel campaigns and measure impact.

With a Bachelor’s degree and 7+ years in B2B marketing, you will translate insights into actionable plans, influence cross-functional teams, and drive revenue outcomes. This is a remote, North America role.

Qualifications

• Bachelor’s degree in marketing, communications, business or related field.
• 7+ years of progressive B2B marketing experience, including ABM, demand generation, integrated marketing, or revenue marketing.
• Proven success developing ABM strategies that drive engagement, pipeline growth and revenue.
• Experience partnering with Sales to develop account plans and aligned go-to-market strategies.
• Strong analytical skills with the ability to leverage data and metrics.
• Experience with marketing automation, CRM, ABM, and sales enablement platforms.
• Ability to influence cross-functional stakeholders; excellent communication and presentation skills.

Responsibilities

• Develop and execute ABM strategies for strategic and enterprise accounts.
• Partner with Sales to identify priorities, build account plans, and align marketing investments.
• Design and orchestrate integrated 1:1 and 1:few programs across channels.
• Leverage account intelligence and analytics to optimize strategy and impact.
• Serve as the marketing advisor for assigned strategic account teams.
• Collaborate with Product Marketing, Field Marketing, Revenue Operations, and Sales.
• Manage demand requests and track key account metrics and outcomes.
• Utilize marketing automation and CRM to build, launch, track campaigns and nurture.
• Stay informed about industry trends and propose innovative approaches.

Skills

ABM marketing

Demand generation

Integrated marketing

Revenue marketing

Sales collaboration

Analytics

Marketing automation

CRM

Sales enablement

Cross-functional influence

Presentation skills

Business acumen

Education

Bachelor’s degree in marketing, communications, business or related field

Tools

Salesforce

6sense

LinkedIn

Highspot

Job description

Kinaxis is seeking a Campaign Marketer to lead ABM and demand-generation programs for strategic and enterprise accounts. You will collaborate with Sales, Product Marketing, Field Marketing, and Revenue Operations to design integrated, multi-channel campaigns and measure impact.

With a Bachelor’s degree and 7+ years in B2B marketing, you will translate insights into actionable plans, influence cross-functional teams, and drive revenue outcomes. This is a remote, North America role.