ABM Campaign Marketer — Enterprise Growth (Remote)

Kinaxis

Atlanta (GA)

Hybrid

USD 110,000 - 150,000

Full time

9 days ago

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Benefits offered by this job

Flexible vacation

Kinaxis Days

Flexible work options

Well-being programs

Virtual fitness

Mentorship programs

Recognition programs

Hackathons

Job summary

Kinaxis is seeking a Campaign Marketer to lead ABM-driven marketing for strategic and enterprise accounts. You will collaborate with Sales and Product Marketing to design 1:1 and 1:few programs across multiple channels to accelerate pipeline and revenue.

Join a global team supporting customers like Fortune 500 brands. This role offers hybrid/remote options across locations, with a focus on data-driven strategies, industry trends, and measurable business impact.

Qualifications

Bachelor's degree in marketing, communications, business or related field.
7 years of progressive B2B marketing experience, including ABM and demand generation.
Proven success developing ABM strategies driving engagement, pipeline growth and revenue.
Experience partnering with Sales to develop account plans and go-to-market strategies.
Strong analytical skills with data-driven decision making.
Experience with marketing automation, CRM, ABM, and sales enablement platforms.

Responsibilities

Develop and execute account-based marketing strategies for strategic and enterprise accounts that drive engagement, pipeline growth, and revenue outcomes.
Partner with Sales to identify priorities, build account plans, and align marketing investments to target account opportunities.
Design and orchestrate integrated 1:1 and 1:few marketing programs across multiple channels to support account acquisition, expansion, and opportunity acceleration.
Leverage account intelligence, engagement insights, and performance analytics to optimize strategy, improve account penetration, and maximize business impact.
Serve as the primary marketing advisor for assigned strategic account teams, providing expertise on account-based marketing best practices and tactics.
Collaborate with Product Marketing, Field Marketing, Revenue Operations, and Sales to deliver coordinated account experiences and drive go-to-market objectives.
Manage demand requests for ad-hoc marketing requests and needs of the sales team to support account based selling initiatives and track and report on the key account metrics and outcomes of these efforts
Utilize marketing automation and CRM platforms to build, launch and track campaigns, manage lead nurturing workflows and measure campaign performance and ROI
Stay informed about industry trends, best practices and emerging technologies in campaign and ABM marketing, and recommend innovated approaches to drive results and differentiate the brand