ABM Campaign Architect for Growth

Comply; Arlington (VA); On-site; USD 110,000 - 130,000; Full time

Job summary

Comply in Arlington, VA is seeking an Integrated Campaign Manager to build demand generation programs across SMB, mid-market, and enterprise segments in financial services. This individual contributor role shapes campaigns from strategy through execution, owning digital programs, webinars, events, and ABM plays to drive pipeline and revenue.

You’ll partner with sales, product marketing, and customer success to ensure campaigns connect to outcomes, while leveraging AI tools and modern platforms

Qualifications

• 5+ years in B2B marketing.
• Proven ownership of integrated demand gen and ABM programs.
• Experience across channels: search, social, pay-per-lead, ABM.
• Strong project management and process improvement.
• Clear, persuasive campaign copy and reporting.
• Familiarity with AI tools and marketing automation platforms.
• Experience collaborating with sales and cross-functional partners.

Responsibilities

• Build integrated and ABM campaigns across SMB to enterprise.
• Set strategy, own budget, activate digital, webinars, events, and ABM channels.
• Develop messaging and content for search, social, and pay-per-lead programs.
• Own webinars from concept to promotion and review.
• Align campaign messaging with buyer needs and industry trends.
• Identify partnerships and influencer opportunities to expand reach.
• Measure performance and recommend improvements to increase pipeline.
• Use AI tools to sharpen segmentation and automate workflows.

Skills

Demand generation

Integrated campaigns

ABM programs

Digital marketing

Campaign management

Sales collaboration

AI tools

Job description

Comply in Arlington, VA is seeking an Integrated Campaign Manager to build demand generation programs across SMB, mid-market, and enterprise segments in financial services. This individual contributor role shapes campaigns from strategy through execution, owning digital programs, webinars, events, and ABM plays to drive pipeline and revenue.

You’ll partner with sales, product marketing, and customer success to ensure campaigns connect to outcomes, while leveraging AI tools and modern platforms