Content à United States

Reporting Structure
Report to Assistant Chief Executive of Corporate Development & Strategic Planning Cluster.


Key Responsibilities:

(A) Strategic Communications, Media Relations & Public Affairs

• Develop and lead the implementation of a holistic communications strategy to enhance SAL’s visibility, brand equity, and influence.

• Oversee the planning and execution of media relations campaigns and thought leadership content.

• Set and monitor KPIs for communication effectiveness; provide insights and recommendations to senior management.

• Collaborate with business stakeholders to incorporate market insights and craft messaging that resonates with target audiences.

(B) Internal Communications

• Champion a consistent and engaging internal communications framework that fosters transparency and employee engagement.

• Oversee internal platforms and channels (e.g., intranet, newsletters, townhalls).

• Measure and report on internal communication performance using data-driven metrics.

(C) Corporate Social Responsibility (CSR)

• Lead the formulation and implementation of SAL’s CSR strategy and initiatives under the guidance of the CSR Committee, ensuring alignment with organisational goals.

• Oversee stakeholder partnerships, volunteer initiatives, and impact assessments.

(D) Legal Heritage Strategy

• Guide strategic direction for legal heritage projects in collaboration with Academy Publishing.

• Ensure the preservation, documentation, and promotion of Singapore’s legal heritage through creative storytelling and engagement formats.

(E) Strategic Initiatives & Ad Hoc Projects

• Advise internal departments on high-impact event conceptualisation and strategic communications.

Qualifications & Experience:

• A degree in Communications, Public Relations, Marketing, Journalism, or a related discipline.

• At least 10 years of relevant experience in a strategic communications or public affairs role, with a minimum of 5 years in a leadership capacity.

• Proven track record in media strategy, stakeholder engagement, and managing high-impact communication campaigns.

• Experience in CSR and/or heritage-related communications is an advantage.

• Strategic thinker with strong leadership and team development skills.

• Excellent written and verbal communication abilities, including executive-level presentation skills.

• Strong stakeholder management capabilities and political acumen.

• Ability to manage multiple projects and priorities in a fast-paced environment.

• Proficient in communication analytics, performance tracking, and reporting tools.

• Creative, adaptable, and outcome-oriented.