VP, AI-Driven Search & Content Marketing

DBS; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

A leading financial institution in Singapore is seeking a Vice President of Search Content Marketing to lead the development of innovative SEO strategies and maximize the effectiveness of content marketing efforts. This role involves collaboration with teams across digital channels and implementing advanced SEO practices. Ideal candidates will possess over 10 years of relevant experience in SEO/SEM and a deep understanding of generative AI trends. Competitive compensation and benefits are offered.

Qualifications

• 10-12 years of SEO and SEM experience in large enterprises or fast-paced agencies.
• Strong proven track record in improving organic visibility and traffic.
• Deep understanding of generative AI's impact on search.

Responsibilities

• Develop and execute SEO strategies for visibility.
• Collaborate with external agencies for advanced SEO.
• Monitor SEO performance metrics and identify improvements.

Skills

SEO

Digital Marketing

Data Analytics

Generative AI

Consumer Behavior

Education

Bachelor's degree in Marketing

Tools

Google Analytics

Google Ads

Job description

A leading financial institution in Singapore is seeking a Vice President of Search Content Marketing to lead the development of innovative SEO strategies and maximize the effectiveness of content marketing efforts. This role involves collaboration with teams across digital channels and implementing advanced SEO practices. Ideal candidates will possess over 10 years of relevant experience in SEO/SEM and a deep understanding of generative AI trends. Competitive compensation and benefits are offered.