URGENT! Immediate starter for Marketing & Brand Exp Executive (Bubble Tea)

CREW by HRNET; Singapore; On-site; SGD 36,000 - 48,000; Full time

Job summary

A dynamic marketing agency in Singapore is looking for a Marketing Executive to execute integrated campaigns and manage social media content. The ideal candidate will have 1–3 years of marketing experience, a passion for the F&B industry, and be comfortable using POS systems. This role involves tracking campaign performance and collaborating with the Marketing Manager on brand expansion initiatives. Interested applicants are invited to submit their resume via email.

Qualifications

• 1–3 years of experience in marketing or campaigns.
• Comfortable with POS systems and website updates.
• Social-media savvy with hands-on digital engagement experience.

Responsibilities

• Execute integrated marketing campaigns across channels.
• Manage in-store POS and support retail operations.
• Track and analyze campaign performance.
• Create and manage content across social media platforms.

Skills

Marketing experience

Social media engagement

Communication skills

Creative tools (Canva, Photoshop)

Tools

POS systems

Video editing tools

Job description

📍 Location: Bukit Merah Central

Nearest MRT: Redhill
🕘 Working Hours: Monday – Friday, 9am – 6pm

🚀 What You’ll Be Doing

Campaigns & Branding

• Execute integrated marketing campaigns across digital and offline channels
• Ensure all campaigns align with PlayMade’s brand objectives and growth plans

Systems & Operations

• Manage in-store POS and kiosk systems (product listings, visuals, updates)
• Support smooth day-to-day marketing and retail operations

Analytics & Insights

• Track campaign performance, analyse results, and turn data into action
• Continuously optimise strategies to drive growth

Social Media & Community

• Create, manage, and publish content on Instagram, TikTok, XiaoHongShu (XHS), and Facebook
• Engage with customers and respond to enquiries promptly (yes, even on weekends—we value our fans ❤️)

Brand Expansion

• Support regional expansion initiatives
• Work closely with the Marketing Manager on new market launches

Trends & Innovation

• Monitor competitor and industry trends
• Recommend fresh ideas to boost engagement and brand relevance

Promotions & Production

• Coordinate promotions, creative production, influencers, paid ads, CRM, in-app messaging, and offline collaterals

Admin & Events

• Support marketing admin, event execution, and ad-hoc projects

🎯 Who We’re Looking For

• 1–3 years of experience in marketing, campaigns or marketing operations
• Comfortable with POS systems, website updates and operational processes
• Social‑media savvy with hands‑on experience in digital engagement & ads
• Bonus skills: Canva, Adobe Photoshop/Illustrator, video editing tools
• Excellent communication and coordination skills
• Passion for F&B, beverages and bubble tea culture
• Fast learner, positive attitude, detail‑oriented and thrives in a fast‑paced environment

☘️ Interested applicants please kindly submit with your Resume to [e-mail], [phone]*

*Only shortlisted candidates will be notified.

CREW by HRNet | HRnet Ventures Pte Ltd (24C2435)

Athirah Bte Rosli (R2197227)