Strategic Events & Partnerships Growth Lead

SPTel Pte Ltd; Singapore; On-site; SGD 70,000 - 90,000; Full time

Job summary

A leading enterprise connectivity provider in Singapore is seeking a Marketing Manager for Event, Association & Market Development. The role involves owning event marketing strategies and engaging with trade associations to create demand and generate leads. Requirements include a Bachelor's degree and a minimum of 5 years’ experience in B2B marketing, preferably within telecommunications or IT. The successful candidate will demonstrate strong project management and stakeholder engagement skills, driving growth through effective marketing initiatives.

Qualifications

• Minimum 5 years’ experience in B2B event marketing, preferably within telecommunications or IT.
• Experience working with trade associations and industry bodies.
• Strong understanding of enterprise technology markets.
• Ability to drive lead generation through events.
• Excellent communication skills.

Responsibilities

• Own and lead SPTel’s event marketing strategy and execution.
• Manage event budgets and track KPIs for effectiveness.
• Develop partnerships with industry bodies for market development.
• Generate leads through co-branded events and workshops.
• Enhance customer experience and retention through engagement initiatives.

Skills

B2B event marketing

Stakeholder management

Project management

Lead generation

Customer-centric focus

Education

Bachelor’s degree in Marketing, Business, Communications, or related fields

Job description

A leading enterprise connectivity provider in Singapore is seeking a Marketing Manager for Event, Association & Market Development. The role involves owning event marketing strategies and engaging with trade associations to create demand and generate leads. Requirements include a Bachelor's degree and a minimum of 5 years’ experience in B2B marketing, preferably within telecommunications or IT. The successful candidate will demonstrate strong project management and stakeholder engagement skills, driving growth through effective marketing initiatives.