Senior Communications & Social Content Lead

BEYOND THE BOARDROOM PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A luxury communications agency in Singapore is seeking a Senior Communications & Social Content Lead to develop engaging content strategies and manage social media presence. The successful candidate will play a crucial role in shaping the digital voice and storytelling of the brand. With 5–8 years of experience in fields like content and communications, this role offers exposure to high-end clients and a collaborative environment, making it a unique opportunity to craft high-impact content in the luxury sector.

Benefits

Exposure to high-end luxury clients

Collaborative team environment

Opportunities for meaningful content creation

Qualifications

• 5–8 years of experience in content, editorial, social media, or communications.
• Strong writing, editing, and storytelling ability.
• Understanding of luxury, leadership, innovation, lifestyle sectors.

Responsibilities

• Develop and manage content calendar for BTB.
• Own strategic direction, posting, analytics, and growth for Instagram + LinkedIn.
• Ghostwrite posts and insights for key figures when needed.
• Manage photo/video capture for events.

Skills

Content strategy

Social media management

Storytelling ability

Writing and editing

Organizational skills

Job description

About the Role

The Senior Communications & Social Content Lead is responsible for shaping the digital voice, narrative presence, and visual storytelling of RSVP and BTB. This role develops content strategies, manages social media, produces compelling written and visual materials, and ensures both brands have a premium, consistent, and high-impact digital identity.

Key Responsibilities

1. Content Strategy & Editorial Development

• Develop and manage content calendar for BTB (LinkedIn, website, newsletter).
• Collaborate with BTB Editorial Director to translate editorial themes into digital storytelling.
• Support RSVP with content for pitch decks, campaigns, brand books, and proposals.
• Create high-quality written content (articles, copy, scripts, captions, thought‑leadership).

2. Social Media Management (RSVP & BTB)

• Own strategic direction, posting, analytics, and growth for Instagram + LinkedIn.
• Develop a distinctive visual language aligned with each brand’s identity.
• Produce social content: reels, posts, carousels, behind‑the‑scenes content.
• Track metrics and optimize for engagement & reach.

3. Thought Leadership & Brand Positioning

• Ghostwrite posts, keynote summaries, or insights for Bettina when needed.
• Transform BTB events and RSVP client successes into digital storytelling.
• Maintain a cohesive brand voice across all touchpoints.

4. Creative Production & Campaign Execution

• Manage photo/video capture for events alongside RSVP Event team.
• Work with designers or freelancers for advanced graphics when required.
• Direct small social shoots, brand moments, and event coverage.

Ideal Candidate Profile

• 5–8 years of experience in content, editorial, social media, or communications
• Strong writing, editing, and storytelling ability, video
• Aesthetic finesse and brand sensitivity
• Understanding of luxury, leadership, innovation, lifestyle sectors
• Able to work across multiple projects and maintain high standards
• Organized, fast, and collaborative

What We Offer

• Exposure to high‑end luxury clients, C‑suite audiences, and media‑driven experiences.
• A collaborative, creative team that works across publishing, PR, leadership, and brand storytelling.
• A chance to shape meaningful, high‑impact content in Singapore and Southeast Asia.

Salary Range: SGD 6,000–7,000 per month (depending on experience) + insurance
Type: Full‑Time
Additional incentives tied to digital growth metrics

Reports to: BTB Editorial Director & RSVP Managing Director

Starting Date: 1 of February 2026