Performance Marketing Lead — Data-Driven Growth

LUMENS PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading mobility solutions provider in Singapore is seeking a Performance Marketing Specialist to develop and manage marketing strategies that align with business objectives. As part of a dynamic team, you will optimise paid advertising campaigns and improve conversion rates through analytics and A/B testing. The ideal candidate holds a degree in Marketing with 3-4 years of experience in a similar role, demonstrating analytical skills and familiarity with tools like Google Ads and Facebook Ads. This position requires a commitment to a 5.5-day work week.

Qualifications

• 3-4 years of experience in a performance marketing role.
• Familiarity with analytics platforms to measure campaign performance.
• Commitment to a 5.5 day work week.

Responsibilities

• Develop performance marketing strategies aligned with business objectives.
• Manage and optimise paid advertising campaigns across platforms.
• Monitor campaign performance and provide regular reports.

Skills

Performance marketing strategies

Paid advertising campaigns management

Website conversion optimisation

Analytical skills

A/B testing

Digital marketing budget management

Marketing automation

Competitor analysis

Education

Diploma/Degree in Marketing or related field

Tools

Google Analytics

Google Ads

Facebook Ads Manager

Job description

A leading mobility solutions provider in Singapore is seeking a Performance Marketing Specialist to develop and manage marketing strategies that align with business objectives. As part of a dynamic team, you will optimise paid advertising campaigns and improve conversion rates through analytics and A/B testing. The ideal candidate holds a degree in Marketing with 3-4 years of experience in a similar role, demonstrating analytical skills and familiarity with tools like Google Ads and Facebook Ads. This position requires a commitment to a 5.5-day work week.