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A leading recruitment firm in Singapore is seeking a dynamic marketing professional to drive user acquisition and enhance brand perception through impactful communications. The ideal candidate will have a solid understanding of the marketing mix, strong analytical skills to interpret metrics, and the creativity to develop engaging content. Familiarity with design software is a plus, and a proactive mindset is essential to succeed in this role. Join a collaborative environment focused on innovative marketing initiatives.
Partner with cross-functional teams and external stakeholders to develop impactful communications and engagement strategies that strengthen user acquisition and brand perception.
Identify opportunities for growth and lead the planning and execution of integrated marketing campaigns to meet business objectives and performance metrics.
Create high-quality content and materials that build trust, enhance product understanding, and support overall marketing goals.
Manage campaign performance reporting, track ROI, and analyze results to improve effectiveness through continuous testing and learning.
Work closely with creative, business, legal, compliance, and external partners to deliver well-executed communications and marketing initiatives.
Strong Marketing Foundations: Solid understanding of the full marketing mix and how to leverage different channels to drive awareness, engagement, and conversion.
Data-Driven Mindset: Ability to interpret digital marketing metrics and transform insights into effective strategies and recommendations.
Creative and Resourceful: Skilled at collaborating with creative teams, providing clear briefs, and ensuring high-quality creative output.
Proactive and Resilient: Comfortable taking initiative, embracing challenges, and driving projects forward with enthusiasm.
Basic Design Skills: Familiarity with Adobe Creative Suite (e.g., Photoshop, Illustrator) is a plus.