Marketing Executive (Web Design & Social Media)

KINERGY CORPORATION LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A dynamic marketing agency in Singapore seeks a marketing professional with expertise in digital marketing and web design. The role involves developing campaigns, managing social media and ensuring brand consistency across all platforms. The ideal candidate will have a degree in marketing or a related field and 2-4 years of hands-on experience. This position offers a chance to work in a creative environment while driving marketing success through engaging content and strategic initiatives.

Qualifications

• 2-4 years of experience in marketing with web design and social media expertise.
• Strong writing and communication skills are critical.
• Ability to manage multiple projects and meet deadlines.

Responsibilities

• Develop and execute digital marketing campaigns across various platforms.
• Design and maintain company websites ensuring best practices.
• Plan and publish social media content to grow audience engagement.
• Conduct market analysis and provide strategic recommendations.

Skills

Web design tools

Adobe Creative Suite

Social media management tools

SEO and digital advertising

Creative thinking

Education

Diploma or Degree in Marketing or related field

Tools

WordPress

Wix

Shopify

Google Analytics

Meta Business Suite

Job description

Key Responsibilities

1. Digital Marketing & ContentCreation

• Developand execute digital marketing campaigns across the web, social media,email, and other online platforms.
• Createcompelling marketing content—including graphics, banners, landing pages,and promotional materials.
• Monitorcampaign performance and optimize based on data insights (CTR, engagement,conversions, etc.).

2. Web Design & WebsiteManagement

• Design,update, and maintain company websites using platforms such as WordPress,Wix, or Shopify.
• Ensurewebsite UX/UI follows best practices and delivers a seamless userexperience.
• Optimizewebsites for SEO, speed, mobile responsiveness, and usability.
• Collaboratewith developers or vendors on larger web enhancements.

3. Media Management

• Plan,create, schedule, and publish social media content across channels such asFacebook, Instagram, LinkedIn, YouTube, and TikTok.
• Growaudience engagement through creative strategies, storytelling, andinteractive posts.
• Trackperformance using analytics tools and generate insights for improvement.
• Managesocial media advertising campaigns (boosted posts, paid ads).

4. Branding & Communications

• Ensureconsistent brand identity across all online and offline touchpoints.
• Assistin developing marketing collaterals such as brochures, presentations,newsletters, and videos.
• Supportinternal and external communication efforts to strengthen brandvisibility.

5. Market Research &Competitor Analysis

• Conductmarket trend analysis and study competitor strategies.
• Providerecommendations to improve brand positioning and campaign effectiveness.

Requirements & Qualifications

Education & Experience

• Diplomaor Degree in Marketing, Communications, Web Design, Digital Media, orrelated field.
• 2–4years of experience in marketing, with hands-on web design and socialmedia expertise.

Technical Skills

• Proficiencyin web design tools: WordPress / Wix / Shopify / HTML & CSS(basic).
• Strongknowledge of Adobe Creative Suite (Photoshop, Illustrator, PremierePro) or Canva.
• Experiencewith social media management tools: Meta Business Suite, Hootsuite,Buffer, etc.
• UnderstandingSEO, SEM, Google Analytics, and digital advertising.

Soft Skills

• Creativethinker with strong attention to detail.
• Excellentcommunication and writing skills.
• Abilityto manage multiple projects and meet deadlines.
• Teamplayer with a proactive work attitude.

Preferred Skills (Optional)

• Basicphotography/videography skills.
• Experiencein email marketing platforms (Mailchimp, HubSpot).
• Knowledgeof UI/UX principles.
• Abilityto run paid ads on Meta, Google, and LinkedIn.