MARKETING EXECUTIVE (JAECOO | OMODA)

Vertex Automobile Pte Ltd; Singapore; On-site; SGD 48,000 - 60,000; Full time

Job summary

Vertex Automobile Pte Ltd is seeking a Marketing Executive to shape and execute the company’s marketing strategy. You will develop social media content, plan campaigns, manage website updates, and analyze performance to boost brand visibility and drive sales.

You will work on cross-channel campaigns, optimize for SEO and UX, and generate insights from analytics dashboards. Strong communication and teamwork are essential in a fast-paced environment.

Qualifications

• Bachelor's degree or diploma in marketing or related field.
• 2-3 years of experience in digital marketing or similar roles.
• Graphic design and video editing skills using Canva, Adobe Creative Suite, CapCut, or similar tools.
• Strong understanding of digital marketing strategies including SEO, SEM, and ROI analysis.
• Experience in creating brand awareness, online advertising, SEO and social media management.
• Excellent communication and organizational skills.
• Familiarity with Meta Business Suites, MailChimp, Google Analytics, Google Ads, Facebook Ads and SEO/SEM tools.
• Analytical and data-driven mindset with ability to interpret campaign data.
• Ability to work independently and in a team.
• Strong attention to detail and multi-tasking in a fast-paced environment.

Responsibilities

• Social media marketing across platforms to support campaigns and launches.
• Manage and update website content and optimize for SEO and UX.
• Plan and execute cross-channel campaigns with clear KPIs and timelines.
• Track performance using Google Analytics and CRM dashboards; report insights.
• Conduct competitor and market research to identify optimization opportunities.

Skills

Social media marketing

Content creation

Digital analytics

Communication

Teamwork

Education

Bachelor's degree or diploma in marketing

Tools

Canva

Adobe Creative Suite

CapCut

Meta Business Suites

MailChimp

Google Analytics

Google Ads

Facebook Ads

SEO/SEM tools

Job description

As aMarketing Executive, you will be integral to shaping and executing the company’s marketing strategy to enhance our online presence. This position involves developing and launching innovative social media contents, campaigns, promotions and product launches that drive sales and boost brand visibility that drive sales and boost brand visibility.

Responsibilities:

• Social Media Marketing
  Develop, plan, and execute social media content strategies and content calendars across key platforms (Instagram, Facebook, TikTok, YouTube and XiaoHongShu) to support brand, digital marketing and campaigns, promotions, and initiatives aligned with broader marketing efforts. Manage and grow the company's social media presence across multiple platforms, including Facebook, Instagram, and LinkedIn. Create and coordinate engaging content, including short-form videos and reels, social media posts.
• Website Management & Maintenance
  Manage and update website content to ensure accuracy, relevancy, and alignment with brand guidelines. Optimize website performance, SEO, and user experience for better engagement and conversions. Track website analytics and implement improvements based on insights.
• Campaign Planning
  Develop, implement, and managecross-channel marketing campaigns, setting clear objectives, KPIs, and timelines. Monitor performance and adjust campaigns to maximizelead generation and conversion rates.
• Analytics & Reporting
  Track and analyze campaign performance usingGoogle Analytics, Meta Insights, and CRM dashboards. Generate reports and insights to refine marketing strategies and improve ROI.
• Competitor & Market Research
  Monitor competitor strategies and market trends to identify opportunities for optimization. Conduct ongoing research on customer needs, competitor activities, and industry trends to maintain a competitive edge.

Requirements : -

• Bachelor's degree or diploma in marketing, mass communications, business administration, or a related field.
• Proven 2-3 years of experience in digital marketing or similar roles.
• Basic graphic design and video editing skills, with working proficiency in tools such as Canva, Adobe Creative Suite, CapCut, or similar creative tools.
• Strong understanding of digital marketing strategies, including SEO, SEM, and ROI analysis.
• Strong skills in creating brand awareness, data analysis, online advertising, SEO, digital marketing, and social media management.
• Excellent communication, organization, and problem-solving skills.
• Familiarity with digital marketing tools like Meta Business Suites, Mail Chimp, Google Analytics, Google Ads, Facebook Ads and SEO/SEM tools.
• Excellent analytical and data-driven mindset, with the ability to interpret and act on campaign performance data
• Ability to work both independently and as part of a team.
• Strong attention to detail, with the ability to multitask and prioritize in a fast-paced environment.