Ad Operations Senior Specialist - Technology & Activation

Publicis Groupe Holdings B.V; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading digital advertising firm in Singapore is hiring a digital expert to manage key processes on ad server implementation and data governance. The ideal candidate will have over 3 years of experience in ad operations, strong client management skills, and proficiency in MS Office tools. This role involves oversight of campaign implementation, collaboration with creative partners, and troubleshooting technical issues to ensure campaign efficiency. Contract duration is 6 months.

Qualifications

• Minimum 3+ years in ad/tech operations.
• Vast knowledge of digital ad operations.
• General knowledge of the digital advertising space.

Responsibilities

• Execute end-to-end digital campaign management.
• Provide insights to digital media teams.
• Oversee campaign implementation.
• Collaborate with external creative partners.
• Troubleshoot technical issues related to campaigns.

Skills

Digital ad operations

Client management

Technical troubleshooting

Consultation

Data governance

Education

Experience in digital advertising

Tools

MS Excel

MS PowerPoint

MS Word

Flashtalking

Innovid

Job description

Company description

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world.

If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people and resources. At Publicis Groupe, you are connected to our global network, intelligence, tools,, brands and 80,000 brilliant minds with expertise in data, technology, media, strategy, creativity and business transformation, all literally at your fingertips.

Go ahead, the world is waiting.

Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation. Two of its biggest solution hubs in Singapore - Publicis Communications and Publicis Media & Digital.

Publicis Communications, the creative communications hub of the Publicis Groupe, is a collective of the most passionate, purposeful, and progressive creative agencies in Singapore. They are Publicis Worldwide, Leo Burnett, Saatchi & Saatchi, Prodigious, and MSL.

Publicis Media & Digital, which is comprised of global media agency brands Starcom, Zenith, Spark Foundry, and Performics, is powered by digital-first, data-driven global practices that together, help our clients navigate the modern media landscape.

Our two other solution hubs, Publicis Sapient and Publicis Commerce, empower businesses to embrace digital transformation and equip them with a total commerce experience.

Overview

We are looking for a self-motivated individual who understands all aspects of the digital advertising business. You will be responsible for managing key internal and external process on ad server implementation, and site tagging strategy and data governance in order to drive campaign efficiency andleading technical expertise. As a digital expert you will beconfident with internal and external client managementandclear in delivering our TAAG (Technology and Activation Group) point of viewand recommendations.

Key Responsibilities

This role will help execute the start-to-end digital campaign management process, including:

• Help provide insights & consultation to digital media teams to assist in identifying technology opportunities and vendors
• Oversight of campaign implementation to ensure that all partners adhere to naming convention rules necessary to facilitate timely & accurate digital data and reporting
• Involvement in all campaign related status calls and meetings
• Collaborate with any external creative agency partners to explain creative specifications as needed
• Provide consistent and accurate campaign trafficking and updating based on creative direction
• Provide external partners with appropriate campaign tags for trafficking
• Troubleshoot any technical issues related to creative, ad serving, tagging, etc.
• Client brand safety enforcement and data governance support
• Assist Media Teams and Analysts with monitoring via various reporting deliverables where requested.

Qualifications

• min. 3+ years ad/ tech operations experience
• Vast experience and knowledge of digital ad operations and associated technology and partners
• Must have general knowledge of digital advertising space and must have a good command of MS Excel, PowerPoint and Word
• Preferred candidate will have digital experience with running online campaigns, code including HTML & JavaScript, site tag management systems, etc.
• Technology experience in standarad ad servers and preferably with hands-on experience in Flashtalking/Innovid
• Able to commit to a 6-months contract