Business Director

GROUPM SINGAPORE PTE. LTD.; Singapore; Hybrid; SGD 90,000 - 120,000; Full time

Job summary

A leading media agency in Singapore is looking for a Business Director to lead client relationships and ensure high-quality service delivery. The ideal candidate will have extensive experience in client communication, drive digital transformation, and foster team development. Responsibilities include managing KPIs, guiding marketing initiatives, and optimizing client satisfaction. This role requires strong skills in digital platforms like Google Ads and Facebook. The company offers competitive benefits and promotes a hybrid work environment.

Benefits

Competitive medical and dental insurance

Significant paid time off

Preferential partner discounts

Employee mental health awareness days

Qualifications

• Extensive experience in client communication and management.
• Strong analytical and problem-solving skills.
• Experience managing multiple brands in a fast-paced environment.

Responsibilities

• Maintain senior client relationships as a key business partner.
• Drive adaptive marketing initiatives and digital transformation.
• Lead and mentor direct reports, ensuring their development.

Skills

Client communication

Analytical skills

Digital platform knowledge

Data management

Organizational skills

Tools

Google Ads

Facebook

Programmatic DSPs

Google Analytics

Job description

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

Be Extraordinary by Leading Collectively to Inspire transformational Creativity.

Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.

Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role summary and impact

You will lead the client relationship while also being responsible for maintaining the quality of contracted services, lobbying additional assignments as well as developing appetite for and building revenues from out-of-scope offerings and value add services. As well as driving top-level client scores you’ll also be aligning market teams on the global tools, driving test/learn digital innovations and apply analytics in a consistent fashion to steer investment decisions.

As the Business Director, you will be tasked with meeting KPIs, driving adaptive marketing initiatives, digital transformation and innovation, auditing current digital and tech maturity and offering recommendations on moving the needle, the allocation of resources, process, and systems, across the portfolio.

Responsibilities of the role

• Entrenching senior client relationships that position WPP Media as a principal business partner of the client/s. Be unafraid to push back, be audacious and stand your ground in terms of ideas.
• Strong platform knowledge in Google Ads, Facebook, Programmatic DSPs, and analytics platforms like Google Analytics is required
• Data and tech exposure on guiding clients around their data usage and strategy
• Set viable objectives and KPIs, and recommend/develop measurement methodology against all briefs
• Help guide and advise the wider team on best practices, innovation, and work processes
• Champion the growth and development of Agency services beyond media planning and buying
• Work with internal specialist resources and group resources
• Managing and developing your direct reports
• Talent acquisition and retention for Account Management team
• Effectively address client satisfaction, renewal, and escalation issues until resolved
• Build client satisfaction by soliciting feedback and operating like a consultant
• Acts as a client visionary by bringing a highly valued perspective to the client based on a deep understanding of their business, issues, and opportunities
• Overall strategic approach on the account/s designed and delivered to meet Client’s business objectives and strategies. Oversees the implementation of the annual planning in conjunction with the client team
• Generates and communicates a shared goal and unifies a team in the pursuit of a common objective.
• Leading and provide timely and actionable feedback to the team to aid in their development and progress to the team.
• Engagement with internal stakeholders and support teams

What you’ll bring

• Extensive experience in client communication and management, working with senior client stakeholders
• Experience managing multiple brands/clients in a fast-paced environment
• Excellent analytical/ problem solving skills with the patience to examine detail and create solutions
• Strong digital platform knowledge around paid social, paid search, programmatic and analytics
• Strong data and tech exposure in leading clients in these areas
• Being meticulous to details but have a macro view in creating solutions
• Coaching and training skills
• Collaborative and astute – able to build trust and respect within the network
• Workflow management: organisational skills; time management; project management; planning and implementation; prioritisation; effective delegation

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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