Business Development Specialist, Southeast Asia

Sonova Group; Singapore; On-site; SGD 60,000 - 85,000; Full time

Job summary

A leader in audiology solutions is seeking a Business Development Specialist for Southeast Asia, based in Singapore. This position blends clinical education with strategic sales initiatives focusing on technology promotion and market expansion in the region. Responsibilities include managing key accounts, developing revenue-generating strategies, conducting training for healthcare professionals, and driving product adoption in collaboration with diverse teams. Ideal candidates should have 3-5 years of relevant experience and strong communication skills.

Qualifications

• 3-5 years of experience in business development, public relations, or marketing (B2B preferred); cochlear implant experience is a plus.

Responsibilities

• Develop and execute strategic sales plans to achieve annual revenue targets of $2M+ across assigned territory.
• Conduct comprehensive training programs for distributor staff and healthcare professionals.
• Build and nurture relationships with key opinion leaders and clinicians.
• Monitor market trends and competitive activities to adapt business approaches.

Skills

Strong communication and interpersonal skills

Fluent in English

Proactive and independent

Ability to manage multiple priorities

Regional language proficiency

Education

Diploma/degree in Audiology or Business, Marketing, Communications

Job description

Business Development Specialist, Southeast Asia

160953

The Audiology and Business Development Specialist serves as a key connection between clinical expertise and strategic growth in Southern Southeast Asia (Malaysia, Singapore, Philippines, and Indonesia). This role combines clinical training, support, collaboration, and business development initiatives to promote Advanced Bionics technologies and drive market expansion in the region. The specialist is responsible for developing and executing strategic sales initiatives, managing key accounts, and identifying new business opportunities while ensuring seamless introduction and adoption of new products across the territory.

Key Responsibilities

1. Strategic Sales & Business Development (40%)

• Revenue Generation & Account Management
• Develop and execute strategic sales plans to achieve annual revenue targets of $2M+ across assigned territory
• Manage and grow key accounts including major hospitals, ENT clinics, and audiology centers
• Conduct comprehensive market analysis and competitive intelligence to identify growth opportunities
• Develop territory expansion strategies targeting underserved markets and emerging opportunities
• New Business Development
• Identify and pursue new market segments
• Establish strategic partnerships with local distributors and professional associations
• Lead tender submissions and RFP responses for institutional sales opportunities
• Develop and implement go-to-market strategies for new product launches
• Create business cases and ROI analyses for prospective clients

2. Clinical Education and Training (25%)

• Conduct comprehensive training programs for distributor staff and healthcare professionals on Advanced Bionics products, features, and technologies
• Develop a framework for ongoing training, ensuring seamless introduction and adoption of new products across the region
• Provide expert support to healthcare providers during case reviews, troubleshooting, and on-site assistance during surgeries
• Design and deliver clinical workshops, webinars, and certification programs
• Mentor and develop local clinical champions to drive product advocacy

3. Customer Engagement & Relationship Management (20%)

• Build and nurture relationships with key opinion leaders, clinicians, and healthcare institutions to foster trust and collaboration
• Represent Advanced Bionics at conferences, workshops, and industry events, sharing insights on cochlear implant technology
• Coordinate with marketing teams to develop customer-specific promotional materials and campaigns

4. Market Intelligence & Strategic Planning (15%)

• Monitor market trends and competitive activities to adapt and optimize business approaches
• Conduct detailed market assessments to identify growth potential and barriers
• Develop competitive positioning strategies and value propositions
• Create quarterly business reviews and market intelligence reports for Manager

Qualifications

Diploma/degree in Audiology or Business, Marketing, Communications, or a related field

3~5 years of experience in business development, public relation, or marketing (B2B preferred); cochlear implant experience a plus

• Strong communication and interpersonal skills
• Fluent in English (and other regional languages a plus)
• Proactive, independent, and able to manage multiple priorities
• Willing to travel regionally as required

Sonova is an equal opportunity employer

We team up. We grow talent. We collaborate with people of diverse backgrounds to win with the best team in the market place. We guarantee every person equal treatment in regard to employment and opportunity for employment, regardless of a candidate’s ethnic or national origin, religion, sexual orientation or marital status, gender, genetic identity, age, disability or any other legally protected status.