Strategic Key Account Manager, Foodservice & HoReCa

Sitaf Food; Riyadh; On-site; SAR 240,000 - 360,000; Full time

Job summary

SITAF Food, a premium import and distributor serving HoReCa and retail sectors in Saudi Arabia, seeks a Key Account Manager to grow high-value accounts and drive long-term partnerships.

You will manage strategic portfolios, coordinate with procurement, chefs, and executives, and lead reviews to align sales plans with menu development and procurement processes. English fluency is essential, with strong negotiation and forecasting skills to optimize profitability.

Qualifications

• At least five years in key account management or foodservice sales.
• Experience with strategic accounts and senior stakeholders.
• Understanding of foodservice operations, procurement processes, and menu planning cycles.
• Strong account planning, negotiation, relationship-building, and presentation skills.
• Strong financial acumen to assess account profitability and prepare reliable sales forecasts.
• Ability to coordinate across internal teams and translate account strategies into effective local execution.
• Very good English, both written and spoken.

Responsibilities

• Build and maintain relationships with business owners, procurement teams, corporate chefs, and restaurant chefs.
• Anticipate menu changes and product requirements, developing tailored solutions for SITAF.
• Lead senior-level customer meetings and monthly business reviews with the Sales Leadership Team.
• Introduce new products and drive adoption into customers’ purchasing portfolios.
• Develop and execute strategic account plans with a one- to two-year horizon.
• Collaborate with Field Sales Representatives to ensure consistent execution and service across locations.
• Gather, maintain, and update account and stakeholder information in the customer master database.
• Prepare rolling forecasts by account and item with internal teams for product availability and demand planning.
• Take ownership of receivables follow-up with customers and Finance.

Skills

Key account management

Foodservice sales

Negotiation

Relationship building

Forecasting

English proficiency

Job description

SITAF Food, a premium import and distributor serving HoReCa and retail sectors in Saudi Arabia, seeks a Key Account Manager to grow high-value accounts and drive long-term partnerships.

You will manage strategic portfolios, coordinate with procurement, chefs, and executives, and lead reviews to align sales plans with menu development and procurement processes. English fluency is essential, with strong negotiation and forecasting skills to optimize profitability.