Retention & Monetization Lead

SILQFi; Riyadh; On-site; SAR 180,000 - 300,000; Full time

Job summary

SILQFi in Saudi Arabia is seeking a Growth Lead - Retention & Monetization to own lifetime value, design loyalty tiers, and monetize across the customer lifecycle. You will analyze why sellers stay or churn, craft tiered rewards and trigger-based campaigns, and collaborate with the Growth Squad and Omni Product Team to scale monetization with solid unit economics.

The role requires collaboration across product, marketing, and sales, and a numbers-minded approach to maximize GTV and profits while

Qualifications

• Up to 2 years of experience in loyalty, CVM, retention strategy or related growth role.
• Curiosity about why customers stay, churn, and buy again.
• Fluency in English and Arabic, spoken and written.
• Comfort with numbers and unit economics.
• Degree in Finance, Economics, Marketing, Industrial Engineering or equivalent.

Responsibilities

• Own the Customer Growth Ladder (tiered rewards).
• Talk to customers to understand drivers of app usage, loyalty and churn, feeding insights into the roadmap.
• Design tiered, gamified rewards and trigger-based lifecycle campaigns to boost repeat usage.
• Take ownership of building the in-app dashboard with the Growth Squad.
• Model reward costs and unit economics (LTV, churn, margin) for profitable monetization.
• Grow financed volume as a share of total GTV through cross-sell loops.

Skills

Loyalty/CVM

Retention Strategy

Lifecycle Marketing

Growth Mindset

Data-driven

Education

Finance/Economics degree

Marketing or Econ coursework

Tools

OneSignal

CleverTap

Braze

MoEngage

Excel/Sheets

Job description

About The Role

SILQFi is on a mission to solve the cash flow and trade challenges that hold back businesses across Saudi Arabia. As Growth Lead - Retention & Monetization, you own lifetime value - designing the loyalty ladder and monetization loops that keep customers active, growing, and coming back to Fina.

This is a curious, numbers-aware role rooted in understanding customers. You will dig into why sellers stay, why they leave, and what drives them to buy again - then turn those insights into tiered rewards, lifecycle campaigns, and the loops that convert Omni POS users into Fina financing. You will build the seller experience alongside the Growth Squad and the Omni Product Team, always grounded in unit economics.

What You'll Be Doing

• Own the Customer Growth Ladder (tiered rewards).
• Talk to customers regularly to understand what drives app usage, repeat usage, loyalty and churn- and feed those insights straight into the roadmap.
• Design tiered and gamified reward logic and trigger-based lifecycle campaigns that increase repeat usage and tier migration.
• Take ownership of building the in-app dashboard together with the Growth Squad.
• Model reward costs and unit economics (LTV, churn, margin) so monetization scales profitably.
• Grow financed volume as a share of total GTV through well-designed cross-sell loops.

What We're Looking For

• Up to 2 years of experience in loyalty or customer-value management (CVM), retention strategy, lifecycle marketing or a related growth role.
• A genuine customer-discovery mindset - you dig into why customers stay, leave, and buy again. This curiosity is the heart of the role.
• Professional fluency in both English and Arabic, spoken and written.
• Comfort with numbers and a working intuition for unit economics.
• A degree in Finance, Economics, Marketing, Industrial Engineering, or equivalent practical experience.

Skills That Set You Apart

• Modeling capability in Excel or Sheets to calculate reward costs and returns - or the eagerness to build it.
• Familiarity with- or the eagerness to self learn and master them quickly - lifecycle messaging tools (OneSignal, CleverTap, Braze, or MoEngage) to design trigger-based campaigns.
• Experience designing tiered or gamified loyalty systems, ideally for B2B users.

Why Join Us?

• Solve Real, Impactful Problems: At SILQFi, we are tackling fundamental cash flow and trade challenges that unlock growth for businesses of all sizes. You will be at the heart of a mission-driven company that is tangibly impacting the Saudi economy and shaping the future of regional commerce.
• Build the Future, Today: This isn't a place for cogs in a machine. We are a team of pioneers writing the playbook for modern B2B finance. You will have the autonomy to build, innovate, and see your ideas come to life in a fast-paced environment, with a direct line of sight to the results of your work.
• The Best of Both Worlds: We combine the agility, ownership, and high-energy culture of a startup with the powerful financial backing and ecosystem of a market leader. This unique position gives us the resources to think big and an unfair advantage in the market.
• Accelerate Your Growth: In a high-growth company at the center of a massive market transformation, your potential for professional and financial advancement is unparalleled. You will work with a world-class team and gain significant visibility, solving challenges at the intersection of finance, technology and trade.