Marketing Executive – Riyadh Festival Campaigns & Content

Informa Group; Riyadh; On-site; SAR 70,000 - 110,000; Full time

Benefits offered by this job

Medical Insurance

Annual leave 25 days

Remote working on Sundays

Working anywhere - 1 month every year

School fees contribution, 40,000 SAR/년

Individual annual flight allowance for

Job summary

Tahaluf is seeking a Marketing Executive to plan and implement campaigns for LIONS Riyadh and related initiatives in Saudi Arabia. You will work with senior stakeholders and external vendors to drive brand engagement across digital, CRM, content and partner channels.

The role emphasizes storytelling, creative content, and delivering high-quality campaigns that resonate with regional and international audiences. Strong English and Arabic communication are highly desirable.

Qualifications

• Minimum of 2 years’ experience as Marketing Executive
• Bachelor’s Degree or equivalent experience
• Degree or professional background in Marketing, Communications, Media or related field is advantageous

Responsibilities

• Design and deliver targeted content across multiple platforms to increase audience engagement and retention
• Execute media plans and produce marketing communications materials using relevant visual assets and content
• Copywriting and content: create impactful, audience-led content appropriate to each channel, with strong proofreading and attention to detail
• Support the execution of integrated campaigns across email, social media, digital, web, CRM and partner channels
• Turn LIONS Riyadh speakers, content, partnerships and Festival announcements into engaging campaign moments
• Support the development of audience-specific messaging for CMOs, creative leaders, agencies, brands and talent
• Employ a metrics-driven approach to outbound activity and demonstrate an understanding of data
• Track campaign performance, engagement and conversion and use insights to improve future activity
• Conduct market research to understand audiences, competitors and market trends with focus on customer insight
• Monitor trends to identify content and campaign opportunities for LIONS Riyadh
• Build relationships with internal colleagues, agencies, partners and stakeholders
• Work with Marketing, Content, PR, Creative and Commercial teams to deliver joined-up campaigns
• Maintain consistency across LIONS Riyadh messaging and assets
• Support social media and community engagement before, during and after the Festival
• Assist with onsite marketing activity and real-time content during LIONS Riyadh

Skills

Marketing strategy

Brand management

Copywriting

Data analysis

Stakeholder management

Creativity

Storytelling

Digital marketing

Education

Bachelor's degree

Marketing/Communications background advantageous

Tools

CRM systems

Job description

Tahaluf is seeking a Marketing Executive to plan and implement campaigns for LIONS Riyadh and related initiatives in Saudi Arabia. You will work with senior stakeholders and external vendors to drive brand engagement across digital, CRM, content and partner channels.

The role emphasizes storytelling, creative content, and delivering high-quality campaigns that resonate with regional and international audiences. Strong English and Arabic communication are highly desirable.