Immunology Brand Manager: Launch Leader (Hybrid, Riyadh)

Novartis AG; Riyadh; Hybrid; SAR 180,000 - 280,000; Full time

Job summary

Novartis AG in Riyadh is seeking a Brand Manager to shape and drive our brands from strategy to execution. You will lead end-to-end launches, translate regional/global strategy into locally impactful brand plans that improve patient outcomes and drive sustainable growth.

This is a highly visible role for a strategic, agile marketer in a fast-paced environment. You will collaborate with Marketing and Medical teams to maximize activities, scout centers, KOLs, and OLs by disease within the

Qualifications

• Minimum 2 years brand management experience in pharmaceutical industry.
• Demonstrated success in launching products.
• Immunology disease area experience preferred.
• Local market experience preferred.
• Fluent in English and Arabic.

Responsibilities

• Prepares content of Integrated Brand Teams and Launch Teams.
• Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s).
• Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
• Identifies area market insights and opportunity via customer interactions.
• Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives.
• Collaborate with Marketing and Medical teams to maximize activities: -Scout centres, KOLs and OLs by disease within assigned territory.
• Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory.

Skills

Agility

Asset Management

Commercial Excellence

Cross-Functional Collaboration

Customer-Oriented

Digital Marketing

Influencing Skills

Marketing Strategies

Operational Excellence

Product Lifecycle Management

Product Marketing

Product Strategies

Stakeholder Engagement

Stakeholder Management

Strategic Alliances

Job description

Novartis AG in Riyadh is seeking a Brand Manager to shape and drive our brands from strategy to execution. You will lead end-to-end launches, translate regional/global strategy into locally impactful brand plans that improve patient outcomes and drive sustainable growth.

This is a highly visible role for a strategic, agile marketer in a fast-paced environment. You will collaborate with Marketing and Medical teams to maximize activities, scout centers, KOLs, and OLs by disease within the