Sr. Brand Manager/Brand Manager, Immunology

SA01 (FCRS = SA001) Novartis Saudi Arabia Ltd; Riyadh; Hybrid; SAR 180,000 - 300,000; Full time

Job summary

Novartis Saudi Arabia Ltd. in Riyadh is seeking a Brand Manager to drive end-to-end brand strategy and launches. You will translate regional/global strategy into locally impactful plans that improve patient outcomes and sustainable growth.

The role requires at least 2 years of brand management in pharma, with a track record of product launches and strong cross-functional collaboration. Fluency in English and Arabic is essential.

Qualifications

• Minimum 2 years brand management experience in pharmaceutical industry.
• Previous Sales management / Market access experience desirable.
• Experience launching products.
• Immunology disease area experience preferred; local market experience preferred.
• Fluent in English and Arabic.

Responsibilities

• Prepare content of Integrated Brand Teams and Launch Teams.
• Execute, monitor and analyze tactical plans to grow the brand.
• Lead development of promotional activities per SOPs and Code of Conduct.
• Monitor brand budgets, forecasts and expenses; assess marketing mix for cost effectiveness.
• Identify market insights via customer interactions.
• Monitor product performance and external environment; take corrective action.
• Collaborate with Marketing and Medical teams to maximize activities; scout centres, KOLs and OLs by disease within territory.

Skills

Brand management

English language

Arabic language

Job description

Job Description Summary Brand Manager Location : Riyadh #LI-Hybrid

As a Brand Manager, you will play a critical role in shaping and driving the success of our brands, from strategy to execution. This role offers a unique opportunity to lead the end-to-end launch of new products, translating regional and global strategy into locally impactful brand plans that improve patient outcomes and drive sustainable growth. This is a highly visible role for a strategic, agile marketer who thrives in a fast-paced environment and is passionate about bringing innovation to market, building strong brands, and making a meaningful impact for patients.

Job Description Major Accountabilities

• Prepares content of Integrated Brand Teams and Launch Teams.
• Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s).
• Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
• Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
• Identifies area market insights and opportunity via customer interactions.
• Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives.
• Collaborate with Marketing and Medical teams to maximize activities:
• Scout centres, KOLs and OLs by disease within assigned territory. Identify specific needs for each segment of patients and the implications of the disease for each of them within assigned territory.

Requirements

Minimum 2 years brand management experience with pharmaceutical industry. Previous Sales management / Market access experience is desirable Demonstrated success in launching product. Experience in Immunology Disease area preferred, Local market experience preferred Fluent in English and Arabic language Skills Desired Agility (Inactive), Asset Management, Commercial Excellence, Cross-Functional Collaboration, Customer-Oriented, Digital Marketing, Healthcare Sector Understanding (Inactive), Influencing Skills, Marketing Strategies, Operational Excellence, Priority Disease Areas Expertise (Inactive), Product Lifecycle Management (PLM), Product Marketing, Product Strategies, Stakeholder Engagement, Stakeholder Management, Strategic Alliances Improving the lives of people living with disease takes more than innovative science. It takes a focus on the needs of people and a community committed to meeting them. It takes a team of people like you. Working together. Learning together. Thriving together.