Growth & Engagement Lead, Digital Fan Experiences

Esports Foundation; Saudi Arabia; On-site; SAR 350,000 - 520,000; Full time

Benefits offered by this job

Relocation support

Transportation allowance

Housing allowance

VIP medical insurance

Competitive compensation

Job summary

Esports Foundation in Riyadh, Saudi Arabia, seeks a Senior Manager Digital Products Growth & Engagement to own the strategy, roadmap, and execution for fan growth, engagement, and retention across web and mobile platforms.

You will design and scale engagement loops using gamification, personalization, and messaging, partnering with internal teams and partners to turn events into a year-round digital ecosystem.

Qualifications

• Bachelor’s degree in Business, Marketing, Computer Science, Digital Media, or a related field.
• 7+ years of experience in digital product management, growth product, or consumer engagement roles.
• Proven track record in owning growth, engagement, and retention strategies for large-scale consumer digital platforms.
• Hands-on experience designing and scaling gamification systems, loyalty programs, or engagement loops.
• Strong experience working with cross-functional teams, including marketing, content, community, engineering, analytics, and commercial partners.
• Experience in sports, gaming, entertainment, or live event ecosystems is strongly preferred.

Responsibilities

• Growth Strategy: Define and own the fan growth, engagement, and retention roadmap across web and mobile platforms.
• Gamification Systems: Design, build, and scale loyalty programs, quests, progression systems, and engagement mechanics that drive repeat participation.
• Special Products: Own the strategy, expansion, and execution of fantasy leagues, predictions, and other interactive fan products.
• Lifecycle Optimization: Define and continuously optimize the end-to-end fan journeys, from initial activation through post-event re-engagement.
• Experimentation & Optimization: Drive a culture of experimentation through split testing and rapid iteration to systematically improve engagement and retention.
• Narrative Integration: Partner with creative and content teams to translate brand narratives and storylines into compelling digital engagement experiences.
• Commercial Alignment: Collaborate with commercial teams to design and execute sponsor-safe engagement activations.
• Performance Tracking: Define, track, and report on engagement performance using clear, data-driven KPIs.
• Opportunity Identification: Identify and validate new digital growth opportunities based on fan behavior analysis, product insights, and brand alignment.

Skills

Growth strategy

Engagement

Gamification

Product lifecycle

Cross-functional teams

Education

Bachelor’s degree in Business, Marketing, Computer Science, Digital Media, or a related field

7+ years in digital product management or growth roles

Job description

Esports Foundation in Riyadh, Saudi Arabia, seeks a Senior Manager Digital Products Growth & Engagement to own the strategy, roadmap, and execution for fan growth, engagement, and retention across web and mobile platforms.

You will design and scale engagement loops using gamification, personalization, and messaging, partnering with internal teams and partners to turn events into a year-round digital ecosystem.