Demand Generation Senior Specialist(Saudi only)

Müller's Solutions; Riyadh; On-site; SAR 270,000 - 420,000; Full time

Job summary

Müller's Solutions is seeking a Demand Generation Senior Specialist to accelerate lead generation and conversion. You will design and execute integrated campaigns across channels, collaborating with sales and product marketing to align with business goals.

You will analyze performance metrics, optimize campaigns, and mentor teams on best practices in marketing automation, SEO, PPC, and content marketing to grow our client base and strengthen brand visibility.

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• 5+ years of experience in demand generation or related roles.
• Experience with marketing automation tools (HubSpot, Marketo) and CRM systems.
• Proven track record of developing and executing campaigns.
• Strong analytical and data-driven decision-making skills.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a fast-paced environment.
• Saudi nationals preferred.

Responsibilities

• Develop and execute demand generation campaigns across multiple channels (e.g., email, social media, content marketing).
• Analyze campaign performance and optimize efforts based on KPIs and ROI metrics.
• Collaborate with the sales team to ensure campaigns are aligned with sales goals and to support lead nurturing initiatives.
• Conduct market research to identify new opportunities and understand customer needs.
• Create engaging content to attract and convert leads, including whitepapers, case studies, and webinars.
• Manage marketing automation processes and tools to improve efficiency and effectiveness of lead generation.
• Monitor industry trends and competitors to ensure innovative approaches to demand generation.
• Track and report on campaign performance, providing insights and recommendations for improvement.

Skills

Campaign management

Data analysis

Marketing automation

HubSpot

Marketo

Content marketing

SEO/SEM

Communication

Education

Bachelor's in Marketing

Tools

HubSpot

Marketo

Job description

Müller's Solutions is looking for a Demand Generation Senior Specialist with a focus on driving marketing initiatives to accelerate lead generation and conversion rates. As a key player in our marketing team, you will design and implement effective demand generation strategies targeted at our key market segments. Your expertise will contribute significantly to growing our client base and enhancing overall brand visibility.

In this role, you will work closely with sales, product marketing, and other cross-functional teams to develop integrated campaigns that align with our business objectives. Your strong understanding of marketing metrics and analytics will help optimize our strategies for maximum impact.

Responsibilities

• Develop and execute demand generation campaigns across multiple channels (e.g., email, social media, content marketing)
• Analyze campaign performance and optimize efforts based on KPIs and ROI metrics
• Collaborate with the sales team to ensure campaigns are aligned with sales goals and to support lead nurturing initiatives
• Conduct market research to identify new opportunities and understand customer needs
• Create engaging content to attract and convert leads, including whitepapers, case studies, and webinars
• Manage marketing automation processes and tools to improve efficiency and effectiveness of lead generation
• Monitor industry trends and competitors to ensure innovative approaches to demand generation
• Track and report on campaign performance, providing insights and recommendations for improvement

Requirements

• Bachelor's degree in Marketing, Business, or a related field
• 5+ years of experience in demand generation, marketing, or a related role
• Strong experience with marketing automation tools (e.g., HubSpot, Marketo) and CRM systems
• Proven track record of developing and executing successful demand generation campaigns
• Analytical skills to assess campaign performance and make data-driven decisions
• Excellent written and verbal communication skills
• Ability to work collaboratively in a fast-paced environment
• Familiarity with SEO, PPC, and content marketing best practices
• Saudi nationals preferred