Country Manager (Europe)

Michael Page International (UAE); Riyadh; On-site; SAR 400,000 - 650,000; Full time

Job summary

Michael Page International (UAE) in Riyadh seeks a senior leader to drive international expansion in the FMCG space. You will develop and execute go-to-market strategies across Europe, identify distributor partnerships, and build relationships with key customers and partners.

Based in Riyadh, you will own regional growth targets, negotiate partnerships, and represent the business at industry events, shaping the European footprint with autonomy and strategic oversight.

Qualifications

• Proven experience leading commercial operations or market expansion across Europe within the FMCG sector.
• Strong network and understanding of European distributors, retailers, and route-to-market strategies.
• Demonstrated success in launching new markets and delivering commercial growth.
• Experience negotiating and managing distributor partnerships.

Responsibilities

• Develop and execute the go-to-market strategy across Europe.
• Identify, evaluate, negotiate, and manage distributor partnerships.
• Drive sales growth and achieve regional commercial targets.
• Build strong relationships with key customers, distributors, and strategic partners.
• Represent the business at industry events and with key external stakeholders.

Skills

Go-to-market strategy

Distributor partnerships

European market expansion

FMCG industry experience

Job description

• Lead a high-impact international expansion
• Join a business investing in global growth

About Our Client

An organisation operating within the FMCG industry, based in Riyadh.

Job Description

• Develop and execute the go-to-market strategy across Europe.
• Identify, evaluate, negotiate, and manage distributor partnerships.
• Drive sales growth and achieve regional commercial targets.
• Build strong relationships with key customers, distributors, and strategic partners.
• Represent the business at industry events and with key external stakeholders.

The Successful Applicant

• Proven experience leading commercial operations or market expansion across Europe within the FMCG sector.
• Strong network and understanding of European distributors, retailers, and route-to-market strategies.
• Demonstrated success in launching new markets and delivering commercial growth.
• Experience negotiating and managing distributor partnerships.

What\'s on Offer

• Opportunity to play a pivotal role in the international growth of a leading Saudi business.
• High-impact position with significant ownership and autonomy.