Senior Technical CRM Manager (m/f/d)

AUTODOC; Lisboa; Presencial; EUR 70 000 - 110 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Meal Card

Health Insurance

Wellbeing Program

Corporate Discounts

Language Classes

Training & Coaching

Birthday Day Off

Resumo da oferta

AUTODOC in Lisbon is seeking a Senior Technical CRM Manager to own the technical foundation of our CRM ecosystem and ensure that systems operate reliably, efficiently, and at scale. You will combine hands‑on technical expertise with strategic thinking to shape our CRM roadmap while guiding day‑to‑day execution.

This role suits someone who enjoys optimizing complex CRM setups, improving data flows, driving automation, and collaborating with Engineering, MarTech, and Data Science teams.

Qualificações

• Hands-on experience with CRM platforms such as Braze or Salesforce Marketing Cloud.
• Strong SQL, working with APIs, and analytics tools.
• Experience with data pipelines and modern data infrastructure.
• Ability to bridge strategy and execution, with a passion for mentoring teams.

Responsabilidades

• Own the stability, performance, and continuous improvement of our CRM systems.
• Optimize workflow orchestration, data flows, QA processes, and operational efficiency.
• Coach and mentor the CRM team on technical best practices and scalable approaches.
• Support the execution of CRM campaigns and contribute to customer messaging.
• Redesign and enhance CRM templates and modular components for performance.
• Build and automate processes that increase efficiency and ensure high data quality.
• Partner with Engineering, MarTech, and Data Science on tracking and ML experiments.

Conhecimentos

Braze

Salesforce Marketing Cloud

SQL

APIs

Data pipelines

Mentoring

Analytical mindset

Communication

Machine learning exposure

Descrição da oferta de emprego

At AUTODOC, we are proud to be a homegrown European success story. Founded in Berlin in 2008 and still headquartered in the heart of the continent today, we have evolved from a local specialist into Europe’s leading online platform for the automotive aftermarket.

Our strength lies in our unique identity: we are a digital-first, e-commerce powerhouse with strong German roots and an expansive reach across 27 European countries. This continental focus allows us to blend our heritage with high-tech innovation, staying agile and closely connected to the markets we serve.

Today, our team of more than 5,500 professionals from over 50 different countries is redefining mobility through cutting‑edge technology. Bring your talent and expertise to a company that is building a sustainable, tech‑driven future for drivers everywhere.

Come join us and impact the future of AUTODOC!

Job Description

We are looking for a Senior Technical CRM Manager (m/f/d) to take ownership of the technical foundation of our CRM ecosystem and ensure that our systems operate reliably, efficiently, and at scale. In this role, you will combine hands‑on technical expertise with strategic thinking, helping to shape our CRM roadmap while supporting the team in day‑to‑day execution.

This position is ideal for someone who enjoys optimizing complex CRM setups, improving data flows, driving automation, and collaborating closely with Engineering, MarTech, and Data Science teams.

Key Responsibilities

• Own the stability, performance, and continuous improvement of our CRM systems
• Optimize workflow orchestration, data flows, QA processes, and operational efficiency
• Coach and mentor the CRM team on technical best practices and scalable approaches
• Support the execution of CRM campaigns and contribute to the development of customer-facing messaging when needed
• Redesign and enhance CRM templates and modular components to improve performance and scalability
• Build and automate processes that increase efficiency and ensure high data quality
• Partner with Engineering, MarTech, and Data Science on tracking, integrations, and machine‑learning‑driven experiments

Qualifications

• Hands‑on experience with CRM platforms such as Braze or Salesforce Marketing Cloud or similar
• Strong proficiency in SQL, working with APIs, and using analytics tools
• Solid experience with data pipelines and modern data infrastructure
• Ability to bridge strategy and execution, with a passion for mentoring teams
• Strong troubleshooting skills and a structured, analytical mindset
• Excellent communication skills and the ability to collaborate across technical and non technical teams
• Nice to have: exposure to machine learning, predictive analytics, or contextual bandit experimentation
• Very good English skills (at least C1 level); any additional language would be a plus

Additional Information

What do we offer?

• Competitive salaries based on your professional experience
• Fast growing international company with stable employment
• Annual vacation of 25 working days and 1 additional day off on your birthday
• Meal Allowance (Meal Card)
• Health Care Insurance Plan (Fidelidade)
• Mental Wellbeing Program – the opportunity for free psychological counseling for you and your family members 24/7 hotline and online sessions
• AUTODOC Corporate Discount (up to 500 Euros per annualy) to order parts for their own use at special discounted rate
• Retail discounts of up to 75% on travel, technology, fashion and much more
• Opportunities for advancement, further trainings (over 650 courses on soft and hard skills on our e-learning platform) and coaching
• Free English and German language classes