Remote Digital Media Planner: Lead Gen & Growth

Publicis Groupe ANZ; Lisboa; Híbrido; EUR 36 000 - 60 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Growth opportunities

Free online training

Certifications (Meta/Google/Amazon)

Work from anywhere

Hybrid work model

Resumo da oferta

Publicis Groupe ANZ is seeking a highly motivated Digital Media Planner to develop and execute integrated digital media strategies aimed at lead generation and business growth. You will craft plans across SEM, Paid Social, Display, and Programmatic channels, manage budgets, and optimize campaigns for performance.

The role requires strong analytical skills and client-facing experience, with a hands-on approach to campaign execution and reporting.

Qualificações

• Proven experience in digital media planning, campaign management, and performance marketing.
• Strong understanding of SEM, Paid Search, Paid Social, Display Advertising, Programmatic Media, Direct Buy.
• Deep knowledge of digital media KPIs and measurement; strong analytical skills.
• Experience with reporting platforms and advertising platforms; excellent presentation skills.

Responsabilidades

• Develop digital media strategies aligned with client objectives and lead targets.
• Create and optimize multi-channel media plans and budget allocations.
• Coordinate campaign implementation across platforms and ensure KPI achievement.
• Prepare regular performance reports and client presentations; translate data into insights.
• Manage client relationships with proactive communication and strategic recommendations.

Conhecimentos

SEM

Paid Search

Paid Social

Display Ads

Programmatic

Direct Buy

Lead Gen

Performance Marketing

KPIs

Analytics

Ferramentas

Google Ads

DV360

Campaign Manager

Google Analytics

Meta Ads Manager

Descrição da oferta de emprego

Publicis Groupe ANZ is seeking a highly motivated Digital Media Planner to develop and execute integrated digital media strategies aimed at lead generation and business growth. You will craft plans across SEM, Paid Social, Display, and Programmatic channels, manage budgets, and optimize campaigns for performance.

The role requires strong analytical skills and client-facing experience, with a hands-on approach to campaign execution and reporting.