Paid Media Strategist - Multi-Channel Growth & Analytics

IBC; Lisboa; Híbrido; EUR 40 000 - 55 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Hybrid work model

Global training programmes

Certifications from Google/Meta/Amazon

WorkYourWorld remote weeks

Resumo da oferta

Publicis Groupe in Lisbon is seeking a Paid Media Specialist to lead planning, execution, optimization and reporting of multi-channel paid media campaigns for a leading international brand. The role requires a strategic, performance-driven mindset with hands-on experience across paid search, social and programmatic channels.

You will collaborate with internal teams and clients to build integrated media strategies aligned with business goals, while managing budgets and delivering measurable

Qualificações

• 2+ years of experience in Paid Media or Performance Marketing.
• Experience managing medium to large paid media budgets.
• Working knowledge of Google Ads, Meta Ads Manager, LinkedIn Ads, DV360.
• Strong analytical and problem-solving skills.
• Professional proficiency in English.

Responsabilidades

• Develop and execute paid media strategies across Search, Social and Display.
• Monitor and optimise campaigns to maximise ROI and meet goals.
• Analyse data and translate insights into actionable recommendations.
• Create performance dashboards and reporting frameworks.
• Collaborate with cross-functional teams to deliver integrated campaigns.
• Present results and strategic recommendations to stakeholders.
• Stay updated with industry trends and platform updates.

Conhecimentos

Paid Media

Digital Advertising

Campaign Management

Analytics

English Proficiency

Ferramentas

Google Ads

Meta Ads Manager

LinkedIn Ads

DV360

Descrição da oferta de emprego

Publicis Groupe in Lisbon is seeking a Paid Media Specialist to lead planning, execution, optimization and reporting of multi-channel paid media campaigns for a leading international brand. The role requires a strategic, performance-driven mindset with hands-on experience across paid search, social and programmatic channels.

You will collaborate with internal teams and clients to build integrated media strategies aligned with business goals, while managing budgets and delivering measurable