Global Partner Marketing Lead — Remote

Oyster; Portugal; Remote; EUR 70,000 - 110,000; Full time

Benefits offered by this job

Remote-friendly work

WFH stipend

Wellbeing allowance

Paid time off 40 days

Flexible parental leave

Mental health support

Job summary

Oyster is seeking a Partner Marketing Manager to build a scalable engine that creates demand and pipeline through the partner ecosystem. You will inherit an active portfolio, manage commitments, and decide what to continue or retire using performance data.

In this high-autonomy, global role with budget ownership, you will design programs with partners and across channels, driving measurable impact and ROI.

Qualifications

• Proven ownership of partner marketing programs with measurable outcomes.
• Ability to connect marketing activity to pipeline and attribution trade-offs.
• Strong cross-functional collaboration across partnerships, channel, marketing, sales, and revenue operations.

Responsibilities

• Design, orchestrate, execute, and measure partner marketing programs across the ecosystem.
• Build programs that market to partners, with partners, and through partners.
• Protect existing partner commitments during handover while reviewing the portfolio for performance, cost, and strategic fit.
• Own and allocate the partner marketing budget, including co-marketing and MDF, and defend investment decisions with return data.
• Develop partner segmentation, positioning, messaging, and repeatable operating models.
• Create joint programs across partner types, including technology partners.
• Enable partners to take Oyster’s message and value proposition to their audiences.
• Align Channel, Demand Generation, Product Marketing, Content, Sales, and Revenue Operations around integrated plans.
• Establish credible reporting for partner-sourced pipeline, partner-influenced pipeline, engagement, and program ROI.
• Apply AI and automation processes to improve segmentation, personalization, program development, execution, and insight generation.

Tools

Marketing Automation

CRM

Analytics Tools

PRM

Job description

Oyster is seeking a Partner Marketing Manager to build a scalable engine that creates demand and pipeline through the partner ecosystem. You will inherit an active portfolio, manage commitments, and decide what to continue or retire using performance data.

In this high-autonomy, global role with budget ownership, you will design programs with partners and across channels, driving measurable impact and ROI.