Global Campaign Automation Specialist

Nestlé S.A.; Linda-a-Velha; On-site; EUR 24,000 - 34,000; Full time

Job summary

Nestlé S.A. through NBS Lisbon (Integrated Marketing Services) is seeking a Campaign Deployment Specialist to deliver campaigns across brands, emails, and digital channels, ensuring a strong customer experience.

You will work with multiple brands, create templates, segment audiences, and design customer journeys. English proficiency is required, with knowledge of marketing automation a plus.

Qualifications

• Bachelor's or master's degree in Marketing, Digital Marketing, or related field.
• Salesforce Marketing Cloud knowledge preferred; other email platforms acceptable.
• Knowledge of HTML or CSS.
• Proficiency in English (spoken and written).
• Ability to learn new technologies quickly.
• Good analytical skills.
• Knowledge of Marketing Automation/Customer journeys is a plus.

Responsibilities

• Create email, push notification, and SMS campaigns based on strategy.
• HTML creation based on templates; revise and adjust as needed.
• Implement database segmentation on email marketing tool.
• Design customer journeys per brand guidelines.
• Create A/B tests to improve engagement and deliverability.
• Monitor campaigns and produce KPI reports.
• Ensure deliverability using best practices; analyze KPIs.
• Build relationships with internal and external stakeholders.

Skills

English proficiency

Analytical skills

Quick learner

HTML/CSS knowledge

Education

Bachelor's or Master's in Marketing/related field

Tools

Salesforce Marketing Cloud

MailChimp

RDStation

E-Goi

Adobe Campaign

Eloqua

Job description

Nestlé S.A. through NBS Lisbon (Integrated Marketing Services) is seeking a Campaign Deployment Specialist to deliver campaigns across brands, emails, and digital channels, ensuring a strong customer experience.

You will work with multiple brands, create templates, segment audiences, and design customer journeys. English proficiency is required, with knowledge of marketing automation a plus.