Director of Franchise

Emma Sleep GmbH; Lisboa; Hybrid; EUR 120,000 - 180,000; Full time

Job summary

Emma Sleep GmbH in Lisbon, Portugal, invites you to join as Director of Franchise. You will own the development and expansion of Emma's European franchise business, refine our franchise model, accelerate network growth, and build the organizational capabilities needed to scale across markets while delivering strong commercial results.

We seek a driven, hands-on leader with strategic vision, ready to challenge the status quo, foster cross-functional collaboration, and create lasting impact in a

Qualifications

• Experience leading franchise expansion across multiple markets.
• Strong strategic thinking and business development skills.
• Ability to collaborate across functions to scale a franchise business.

Responsibilities

• Own development and expansion of Emma's European franchise business.
• Refine the franchise model and accelerate network growth.
• Build organizational capabilities to scale across markets while delivering strong commercial results.

Skills

Franchise development

Strategic leadership

Network growth

Job description

Ready to lead, disrupt and reinvent the sleep industry?

We are Emma – The Sleep Company. Founded in 2015, we have grown into the world’s largest direct-to-consumer (D2C) sleep brand, with a presence in over 20 markets and more than 35 Emma stores across Europe.

Our mission is simple: to develop sleep comfort products that empower our customers to awaken their best every day. Today, our products are trusted by millions and recommended by leading consumer associations worldwide.

It’sour people who bring this mission to life. At Emma,you’lljoin a driven, international team that values ownership, collaboration, and continuous knowledge sharing. With colleagues from over 70 nationalities, we combine diverse perspectives with a shared ambition to learn, grow, and create lasting impact, together.

Ready to awaken your best with us?

As Director of Franchise, you will own the development and expansion of Emma's European franchise business. You will be responsible for refining our franchise model, accelerating network growth, and building the organisational capabilities needed to scale successfully across markets while delivering strong commercial results.

Become an Emmie

We are on a mission to become No.1 in the world of sleep, and we’re looking for driven, ambitious people to help us shape what’s next. If you’re curious, hands-on, and ready to challenge the status quo, you’ll find the space here to make things happen and create real impact.

We are proud to be an equal opportunity employer and are committed to building an inclusive workplace. We celebrate diversity and consider all qualified applicants regardless of race, ethnic origin, religion or belief, gender, gender identity or expression, sexual orientation, national origin, disability, or age.

Our aim is to get back to you within a few days. Due to the high volume of applications, there may be slight delays, but we’ll get back to you as soon as possible.