B2B Digital Growth Lead - Hybrid (Lisbon)

Crossjoin; Almada; Híbrido; EUR 60 000 - 90 000; Tempo integral

Resumo da oferta

Crossjoin is seeking a Digital Sales & Marketing Lead to drive the go-to-market strategy and accelerate growth in the B2B IT sector. You will shape the marketing funnel, lead generation programs, and collaborate with sales to convert opportunities into revenue.

This full-time hybrid role in Lisbon combines strategic leadership with hands-on execution across SEO/SEM, LinkedIn and Google Ads, content creation, and event participation to expand Crossjoin's network and win new business.

Qualificações

• Degree in Business, Marketing or similar.
• 10+ years of B2B Digital Marketing, preferably in IT or technology consulting.
• IT background with strong knowledge in DATA/AI.
• Proven leadership, KPI setting and results tracking.
• Mastery of lead generation, marketing automation, and funnel optimization.
• Advanced experience with Google Ads, LinkedIn Campaign Manager, Meta Ads, Analytics and AI in marketing.
• Fluency in Portuguese, English, and Spanish.

Responsabilidades

• Mentor and lead the Marketing & Sales team with clear KPIs and accountability.
• Plan and run inbound/outbound campaigns: SEO/SEM, LinkedIn Ads, Google Ads, email marketing.
• Optimize the lead journey to improve MQLs and SQLs.
• Create strategic materials: eBooks, white papers, webinars, landing pages.
• Monitor performance, report insights and adjust strategies for ROI.
• Collaborate on presentations, case studies, and commercial proposals.
• Represent Crossjoin at sector events to generate new business opportunities.

Conhecimentos

B2B Digital Marketing

Leadership

Lead generation

Marketing automation

Analytics and AI in marketing

Google Ads

LinkedIn Campaign Manager

Portuguese language

English language

Spanish language

Formação académica

Bachelor's degree in Business or Marketing

Ferramentas

Google Ads

LinkedIn Campaign Manager

Meta Ads

Analytics platforms (GA/GA4)

Marketing Automation platforms

Descrição da oferta de emprego

Crossjoin is seeking a Digital Sales & Marketing Lead to drive the go-to-market strategy and accelerate growth in the B2B IT sector. You will shape the marketing funnel, lead generation programs, and collaborate with sales to convert opportunities into revenue.

This full-time hybrid role in Lisbon combines strategic leadership with hands-on execution across SEO/SEM, LinkedIn and Google Ads, content creation, and event participation to expand Crossjoin's network and win new business.