Hybrid B2B IT Growth & Digital Marketing Leader

LUZA Group; Lisboa; Hybrid; EUR 65,000 - 90,000; Full time

Job summary

A leading technology consulting firm located in Lisbon is looking for a Digital Sales & Marketing Lead. This role requires over 10 years of experience in B2B digital marketing, particularly within the IT sector. The candidate will lead marketing efforts, mentor the team, and engage with clients to drive business growth. Expected skills include strong knowledge of data, mastery of lead generation strategies, and fluency in Portuguese, English, and Spanish. A full-time hybrid working environment is offered.

Qualifications

• 10+ years of experience in B2B Digital Marketing, preferably in IT or technology consulting.
• Strong knowledge in DATA/AI is essential.
• Proven experience in team leadership, KPI setting, and results tracking.

Responsibilities

• Mentor and develop the Marketing & Sales team, set KPIs, and monitor results.
• Plan and execute inbound/outbound campaigns, SEO/SEM, and email marketing.
• Optimize the lead journey, ensuring high-quality MQLs and SQLs.

Skills

Leading marketing initiatives

SEO/SEM

Email marketing

Lead generation

Client engagement

Data analytics

Team leadership

Fluent in Portuguese

Fluent in English

Fluent in Spanish

Education

Degree in Business, Marketing or similar

Tools

Google Ads

LinkedIn Campaign Manager

Meta Ads

Analytics

Job description

A leading technology consulting firm located in Lisbon is looking for a Digital Sales & Marketing Lead. This role requires over 10 years of experience in B2B digital marketing, particularly within the IT sector. The candidate will lead marketing efforts, mentor the team, and engage with clients to drive business growth. Expected skills include strong knowledge of data, mastery of lead generation strategies, and fluency in Portuguese, English, and Spanish. A full-time hybrid working environment is offered.