B2B Growth & Lead Gen Strategist

Nextbridge Global

Lahore

On-site

PKR 600,000 - 1,000,000

Full time

7 days ago

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Job summary

Nextbridge Global is seeking a proactive Lead Generation & Business Development Executive to grow the business by identifying potential B2B clients and turning qualified opportunities into sales. You will build prospect databases, use tools like LinkedIn Sales Navigator and Apollo for outreach, and manage conversations through closing.

The role requires 1–2 years in similar roles, strong English communication, and a basic understanding of IT services.

Qualifications

Bachelor’s degree in Business, Marketing, IT, Management, or related field.
1–2 years of experience in Lead Generation, Business Development, B2B Sales, or related role.
Experience in prospecting, cold calling, lead qualification, and client communication.

Responsibilities

Research and identify potential B2B companies and decision-makers based on defined ICPs.
Build and maintain accurate prospect and lead databases.
Use LinkedIn Sales Navigator, Apollo, Google, and other tools for prospecting.
Reach out to prospects through LinkedIn, email, cold calling, and other outbound channels.
Understand prospect needs, qualify opportunities, and introduce relevant IT/services.
Conduct sales discussions, present services, and build relationships with potential clients.
Follow up with qualified prospects and move opportunities through the sales pipeline.
Work towards converting qualified opportunities into sales and supporting sales closure.
Coordinate client meetings, proposals, and relevant internal discussions.
Maintain CRM records and track leads, follow-ups, meetings, and conversions.
Prepare regular activity and business development reports.