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UNIJOBS INTERNATIONAL MANPOWER SERVICES CORPORATION is seeking a Digital Marketing Specialist to manage social media presence, develop campaigns, and support lead generation and business development efforts. You will track performance, maintain databases, and prepare reports on outcomes.
Ideal candidates have hands-on experience with major platforms, strong content writing skills in English, and familiarity with Canva, email marketing, SEO, and analytics.
This role involves managing the company's social media presence across multiple platforms, developing digital marketing campaigns, supporting lead generation and business development activities, and executing email marketing initiatives. You will track performance metrics, maintain marketing databases, and prepare regular reports on digital marketing activities and results.
Key responsibilities
Manage the company's social media presence across LinkedIn, Facebook, Instagram, X (Twitter), and other relevant digital platforms
Develop and maintain the social media and content calendar
Create, schedule, publish, and monitor content across multiple platforms
Adapt content and messaging based on the audience and requirements of each platform
Monitor engagement, comments, messages, and other social media activities
Plan, execute, and monitor digital marketing campaigns across relevant channels
Develop initiatives to increase brand awareness, engagement, website traffic, and lead generation
Conduct online research to identify potential clients, companies, industries, and key decision‑makers
Support B2B lead generation and prospecting activities
Track social media growth, reach, engagement, campaign performance, leads generated, and other relevant KPIs
About you
Experience in Digital Marketing, Social Media Marketing, Marketing, Communications, or a related role
Hands‑on experience managing LinkedIn, Facebook, Instagram, X, and other social media platforms
Strong content writing and written English communication skills
Experience with Canva or similar content/design tools
Familiarity with email marketing, SEO, social media analytics, and digital marketing tools
Creative, proactive, organized, and able to work with minimal supervision
Comfortable coordinating with different departments and managing multiple marketing initiatives