CRM Campaign Architect

Home Credit Philippines; Taguig; On-site; PHP 360,000 - 600,000; Full time

Benefits offered by this job

Permanent dayshift

Variable bonus up to 20%

HMO on Day 1

Mental health coverage

Wellness Leave

Job summary

Home Credit Philippines is seeking a Campaign Analyst to handle campaign preparation and management from Manila. The role requires collaboration with marketing, analytics, and IT teams to design targeted campaigns using CRM and RTDM while maintaining thorough documentation of specifications, workflows, and results.

The ideal candidate has 0–1 year in data analytics, strong communication, and problem-solving abilities, plus familiarity with marketing automation and customer journeys.

Qualifications

• Fresh graduates or 1 year in data analytics.
• Excellent communication and collaboration abilities.
• Strong analytical and problem-solving skills.
• Experience with CM, Real time campaigns.
• Knowledge of marketing automation, segmentation, and customer journey mapping.
• Flexible to work on weekends if needed.

Responsibilities

• Collaborate with marketing and business stakeholders to understand campaign objectives.
• Utilize CRM and RTDM to design effective and targeted marketing campaigns.
• Execute and monitor campaigns, ensuring they align with established strategies.
• Maintain documentation of campaign specifications, workflows, and results.
• Collaborate with cross-functional teams including marketing, analytics, and IT.
• Work closely with stakeholders to ensure campaign alignment with business goals.
• Stay informed about industry best practices and emerging trends in marketing technology.
• Proactively identify opportunities for process improvement and optimization.

Skills

Data analytics

Communication

Analytical thinking

Tools

PowerBI

SAS

Job description

Home Credit Philippines is seeking a Campaign Analyst to handle campaign preparation and management from Manila. The role requires collaboration with marketing, analytics, and IT teams to design targeted campaigns using CRM and RTDM while maintaining thorough documentation of specifications, workflows, and results.

The ideal candidate has 0–1 year in data analytics, strong communication, and problem-solving abilities, plus familiarity with marketing automation and customer journeys.