Amazon Marketing Expert

VA Masters; Palayan; On-site; PHP 600,000 - 900,000; Full time

Job summary

vamasters, Inc. seeks an Amazon Marketing Expert to own performance across our Amazon store. You will lead listing optimization, advertising performance, and keyword strategy to drive measurable revenue growth with independence and cross-team collaboration.

You will manage campaigns, optimize listings, conduct keyword research, and report weekly insights. Strong English communication and data-driven mindset are essential to succeed.

Qualifications

• Proven track record managing Amazon PPC campaigns with measurable outcomes.
• Strong understanding of Amazon ranking factors and optimization.
• Experience in listing optimization (titles, bullets, A+ Content, images).
• Proficiency with Amazon research tools (Helium 10, Jungle Scout).
• Data-driven mindset with ability to translate data into action.

Responsibilities

• Plan, launch, and optimize Amazon PPC campaigns (Sponsored Products/Brands/Display).
• Build and manage campaign structures from Auto to Manual to Scaling.
• Lead end-to-end listing strategy including A+ Content and product positioning.
• Define product USPs and collaborate with design for high-converting visuals.
• Conduct keyword research to improve rankings and visibility.
• Align PPC and SEO strategies to boost paid and organic reach.
• Analyze CTR, CVR, ACoS, TACoS, and revenue to identify growth opportunities.
• Develop and execute product launch strategies for better ranking.
• Provide weekly performance insights and growth plans.
• Coordinate with operations on inventory, pricing, and promotions.

Skills

Amazon PPC

Amazon algorithm

Listing optimization

Keyword research

Data analysis

Ownership & accountability

English communication

Detail-oriented

Tools

Helium 10

Jungle Scout

Job description

Job Summary:

Growth across our Amazon store will sit in the hands of a results-driven Amazon Marketing Expert, who takes full ownership of its performance. This is a strategic, high-impact role that goes beyond ad management: you will lead listing optimization, advertising performance, and keyword ranking strategy to drive measurable revenue growth. A data-driven, proactive person who can operate independently while collaborating with the design and operations teams to maximize sales is the ideal fit.

Key Responsibilities:

• Plan, launch, and continuously optimize Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display
• Build and manage campaign structures from Auto to Manual to Scaling, with a focus on improving ACoS, TACoS, and ROAS
• Lead end-to-end listing strategy, including titles, bullet points, descriptions, A+ Content, and product positioning
• Define product USPs and content direction, working closely with designers to produce high-converting visuals
• Conduct keyword research and expansion to identify high-impact terms and improve organic ranking
• Align PPC and SEO strategies to maximize both paid and organic visibility
• Analyze performance metrics, including CTR, CVR, ACoS, TACoS, and revenue, to identify growth opportunities and bottlenecks
• Develop and execute product launch strategies to support ranking and visibility for new products
• Provide weekly performance insights, reports, and actionable growth plans
• Coordinate with the operations team on inventory, pricing, and promotions to keep marketing and operations aligned

Mandatory Skills:

• Proven track record managing Amazon PPC campaigns with measurable, results-driven outcomes
• Strong understanding of the Amazon algorithm, organic ranking factors, and conversion optimization
• Experience in listing optimization, including titles, bullets, A+ Content, and image strategy
• Proficiency with tools such as Helium 10, Jungle Scout, or similar Amazon research platforms
• Data-driven mindset with strong analytical skills and the ability to translate data into clear action plans
• Ability to take full ownership of a role and drive results with minimal supervision
• Excellent written and verbal English communication skills
• Careful with details, true to your word, and effective when working solo across multiple priorities

Preferred Skills:

• Experience managing PPC and listings across multiple products or brands simultaneously
• Proven history of scaling Amazon products to high revenue levels
• Experience planning and executing successful Amazon product launches
• Familiarity with external traffic strategies such as TikTok Ads, influencer marketing, or Meta Ads
• Experience working with cross-functional teams, including design and operations

Why Join Us:

Take on a high-ownership role where your decisions directly shape revenue outcomes, beyond ad performance alone. You will have the autonomy to build and execute strategy across a growing Amazon business, with a collaborative team handling operations and design so you can focus on what you do best. If you are an Amazon specialist ready to step into a true growth leadership role, this is your opportunity.