- Identify Potential Clients: Conduct market research to identify potential clients for digital advertising and OOH inventory sales. Generates quality leads through cold callings, email, client visits, existing relationships, promotional events, or other means.
- Present Advertising Solutions: Present and explain various digital advertising options and OOH inventory solutions to clients, including costs, benefits, and return on investment ofGO.
- Develop Advertising Proposals: Create comprehensive advertising proposals that align with client needs and goals. Identify advertising strategies to fit the campaign initiative of the brand and recommend a budget accordingly.
- Maintain Industry Knowledge: Stay up-to-date with industry trends, new digital platforms, technologies, and changes in the digital marketing landscape. Produces pipeline as set by the Sales Manager.
- Collaborate with Team Members: Work with designers, marketers, and other team members to create engaging and effective advertisements.
- Monitor Campaign Performance: Analyze the performance of ad campaigns and make necessary adjustments to optimize results.
- Client Communication: Communicate regularly with clients to ensure their needs are met and identify opportunities for upselling or cross-selling. Create strong relationships with clients and help them achieve their campaign goals.
- Handle Invoicing and Payments: Manage invoicing and payment processes for advertising sales.
- Resolve Issues: Address any issues or conflicts that may arise during the advertising process.
- Meet Monthly Quotas by Closing Sales
- Cold Callings
- Lead Generation
- Sales
- Out of Home Advertising
Education & Experience
- Bachelor’s degree in Business Administration, Marketing, Communications, or a related field
- 2–5 years of experience in account management, client services, or sales
- Experience working with CRM software (e.g., Salesforce, HubSpot, Zoho)
- Proven track record of meeting or exceeding sales targets and client satisfaction metrics
Core Skills & Competencies
- Client Relationship Management: Ability to build and maintain strong, long-lasting relationships with clients
- Communication: Excellent verbal and written communication skills; confident in presenting to stakeholders at all levels
- Negotiation & Persuasion: Skilled in handling objections, closing deals, and upselling/cross-selling
- Problem-Solving: Strong analytical and troubleshooting skills to resolve client issues effectively
- Time Management: Capable of managing multiple accounts and projects simultaneously with attention to detail
- Collaboration: Works well with cross-functional teams including sales, marketing, and product development