Regional Sales Manager - FMCG (Eastern Cape)

Placements24; Queenstown; On-site; NZD 107,000 - 193,000; Full time

Benefits offered by this job

Competitive salary with bonus

Company car

Fuel allowance

Medical aid

Retirement fund

Generous leave entitlement

Career growth potential

Job summary

Placements24 is seeking a Regional Sales Manager to lead sales operations across the Queenstown, Eastern Cape region. This on-site role requires extensive travel and a strong FMCG background to drive performance and grow market share.

You will coach a sales team, develop regional strategies, build key client relationships, and ensure distribution and service excellence. A Bachelor's degree plus 6–8 years in sales (3–4 in management) is required; relocation to Queenstown is expected for the right

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related discipline.
• 6–8 years of sales experience, with 3–4 years in a sales management role within FMCG.
• Willingness to travel extensively across the Eastern Cape region.
• Based in, or willing to relocate to, Queenstown, Eastern Cape.

Responsibilities

• Develop and execute regional sales strategies to meet or exceed targets.
• Lead, coach, and manage a sales team to achieve high performance.
• Pursue new business opportunities within Queenstown and broader Eastern Cape.
• Build strong relationships with key customers, wholesalers, and retailers.
• Analyze data, market trends, and competitor activity to inform plans.
• Manage regional budget and ensure profitability.
• Conduct regular performance reviews and development support.
• Oversee product distribution and regional availability.
• Represent the company at local trade events and meetings.
• Ensure exceptional customer service and regional satisfaction.

Skills

Leadership

Sales forecasting

CRM proficiency

Negotiation

Communication

Team management

Education

Bachelor's degree in Marketing, Business Administration, or related discipline

Tools

CRM systems

Job description

About the Role

Our client, a significant player in the FMCG market, is seeking an experienced and motivated Regional Sales Manager to lead their sales operations across the Queenstown, Eastern Cape region. This role is crucial for driving sales performance, managing a dedicated sales team, and expanding market reach within this vital territory. The ideal candidate will possess a strong background in FMCG sales, demonstrable leadership skills, and a deep understanding of the Eastern Cape market landscape. This is an on-site position that requires extensive travel within the region. The Regional Sales Manager will be responsible for developing and implementing effective sales strategies, achieving ambitious sales targets, and nurturing strong relationships with key clients and distributors. We are looking for a proactive individual who can motivate a team, identify new business opportunities, and ensure the successful growth of our client's brands. This is a pivotal opportunity to make a substantial impact on sales figures and market presence in the Eastern Cape.

Key Responsibilities

• Develop and execute comprehensive regional sales strategies to achieve and exceed sales targets.
• Lead, coach, and manage a team of sales representatives, fostering a high-performance culture.
• Identify and pursue new business opportunities within the Queenstown and wider Eastern Cape territory.
• Build and maintain strong, long-lasting relationships with key customers, wholesalers, and retailers.
• Analyze sales data, market trends, and competitor activities to inform sales planning and strategy.
• Manage the regional sales budget efficiently and ensure profitability.
• Conduct regular performance reviews, providing feedback and development support to the sales team.
• Oversee product distribution and availability across the region.
• Represent the company at local trade events and meetings.
• Ensure exceptional customer service and satisfaction within the region.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related discipline.
• Minimum of 6-8 years of experience in sales, with at least 3-4 years in a sales management role within the FMCG sector.
• Proven success in meeting and exceeding sales targets in a competitive market.
• Strong understanding of the FMCG retail and wholesale channels in the Eastern Cape region.
• Excellent leadership, team management, and motivational capabilities.
• Strong negotiation, communication, and interpersonal skills.
• Proficiency in sales forecasting, reporting, and CRM systems.
• Willingness and ability to travel extensively throughout the Eastern Cape.
• Must be based in or prepared to relocate to the Queenstown, Eastern Cape area.
• A strategic thinker with a results-oriented approach.

Benefits

• Competitive salary with attractive performance-based bonus opportunities.
• Company car and fuel allowance provided.
• Comprehensive medical aid and retirement fund benefits.
• Significant career growth potential within a leading FMCG organization.
• Generous annual leave entitlement.
• Opportunity to lead and shape sales strategy in a key region.
• Be part of a dynamic and growing team in Queenstown, Eastern Cape.