Area Sales Manager - FMCG

Placements24; Queenstown; Sur place; NZD 74 000 - 116 000; Plein temps

Avantages offerts par ce poste

Competitive salary and performance‑drn

Résumé du poste

Placements24's client, a leading FMCG company, is seeking an experienced Area Sales Manager to lead sales operations in Queenstown, Eastern Cape.

This role manages a team of sales reps, drives performance, expands market penetration, and ensures execution of sales strategies.

The ideal candidate will have strong FMCG market knowledge, proven leadership, and the ability to coach and develop the team while building key account relationships and managing budgets.

Qualifications

• Bachelor's degree in Business Administration, Marketing or related field.
• 5–7 years sales experience with 2–3 in sales management in FMCG.
• Proven ability to lead teams and meet targets.
• Strong understanding of Eastern Cape distribution channels.

Responsabilités

• Lead, manage, and motivate a team of sales representatives to achieve individual and team sales targets.
• Develop and implement effective sales strategies for the assigned geographical area, focusing on market penetration and growth.
• Monitor sales performance, analyze market trends, and provide regular reports and forecasts to senior management.
• Identify and develop new business opportunities within the Queenstown territory and surrounding areas.
• Ensure excellent execution of marketing plans and promotional activities at the retail level.
• Build and maintain strong relationships with key customers and stakeholders.
• Provide coaching, training, and development to the sales team to enhance their skills and performance.
• Manage sales budgets and ensure efficient allocation of resources.
• Resolve customer issues and complaints promptly and effectively.
• Stay informed about competitor activities and market dynamics within the FMCG industry.

Connaissances

Team leadership

Sales management

Strategic planning

CRM Software

Communication

Travel readiness

Formation

Bachelor's degree in Business Administration or Marketing

Outils

CRM software

MS Office

Description du poste

About the Role

Our client, a leading force in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an experienced and strategic Area Sales Manager to lead their sales operations in the Queenstown, Eastern Cape region. This pivotal role involves managing a team of sales representatives, driving sales performance, expanding market penetration, and ensuring the successful execution of sales strategies within the assigned territory. You will be responsible for coaching, motivating, and developing your team to achieve ambitious targets. The ideal candidate will possess a strong understanding of the FMCG market dynamics in the Eastern Cape, excellent leadership skills, and a proven track record in sales management. This is an exceptional opportunity to make a significant impact and advance your career within a respected organization. The role demands a strong field presence to effectively manage the team and engage with key accounts.

Key Responsibilities

• Lead, manage, and motivate a team of sales representatives to achieve individual and team sales targets.


• Develop and implement effective sales strategies for the assigned geographical area, focusing on market penetration and growth.


• Monitor sales performance, analyze market trends, and provide regular reports and forecasts to senior management.


• Identify and develop new business opportunities within the Queenstown territory and surrounding areas.


• Ensure excellent execution of marketing plans and promotional activities at the retail level.


• Build and maintain strong relationships with key customers and stakeholders.


• Provide coaching, training, and development to the sales team to enhance their skills and performance.


• Manage sales budgets and ensure efficient allocation of resources.


• Resolve customer issues and complaints promptly and effectively.


• Stay informed about competitor activities and market dynamics within the FMCG industry.

Requirements

• Bachelor's degree in Business Administration, Marketing, or a related field.


• Minimum of 5-7 years of experience in sales, with at least 2-3 years in a sales management or supervisory role within the FMCG sector.


• Demonstrated success in managing sales teams and achieving targets.


• Strong understanding of sales principles, market dynamics, and distribution channels in the Eastern Cape.


• Excellent leadership, communication, and interpersonal skills.


• Proven ability to develop and implement effective sales strategies.


• Strong analytical and problem-solving skills.


• Proficiency in CRM software and MS Office Suite.


• Valid driver's license and willingness to travel extensively within the region.

Benefits

• Competitive salary and performance-based bonus structure.


• Company car and fuel allowance.


• Comprehensive medical aid and provident fund.


• Opportunities for professional growth and career advancement.


• Regular sales and leadership training.


• Exposure to a diverse range of leading FMCG brands.


• A supportive and results-oriented work environment.