East NL Area Manager - Lead Multi-Store Growth & People

Wakuli; Arnhem; On-site; EUR 39,000 - 40,000; Full time

Benefits offered by this job

Electric company car

Unlimited coffee

Job summary

Wakuli in the Netherlands is seeking an Area Manager to lead our Store Managers across East NL. You’ll coach leaders, shape store operating models, and own region performance as we scale to 12 new stores by 2027.

Your role is hands-on in stores (approximately 90% on the ground), driving accountability, developing talent, and collaborating with Marketing and Product to grow revenue and customer impact. A driving licence and willingness to travel are required.

Qualifications

• 8+ years of experience in hospitality or retail
• 3+ years in multi-site management
• Proven coaching of managers to own results
• Fluency in English (Dutch a plus)
• Availability of 38 hours/week, weekends may be required
• Valid driving licence and willingness to travel weekly across the region

Responsibilities

• Lead Store Managers across East NL and oversee 5 Multi Store Managers
• Spend 90% of time coaching on the ground in the region
• Develop succession plans and grow Team Leads into future Store Managers
• Support hiring for key roles and oversee onboarding for new starters
• Collaborate with Marketing and Product to drive revenue in stores
• Plan growth with Openings Manager as new stores launch in 2027

Skills

Leadership

Multi-site management

Coaching

P&L understanding

English fluency

Willingness to travel

Job description

Wakuli in the Netherlands is seeking an Area Manager to lead our Store Managers across East NL. You’ll coach leaders, shape store operating models, and own region performance as we scale to 12 new stores by 2027.

Your role is hands-on in stores (approximately 90% on the ground), driving accountability, developing talent, and collaborating with Marketing and Product to grow revenue and customer impact. A driving licence and willingness to travel are required.