Marketing Executive / Senior Executive (Promotion & Retail)

MR DIY Malaysia; Seri Kembangan; Presencial; MYR 36.000 - 60.000; Jornada completa

Descripción de la vacante

MR D.I.Y. is hiring a Marketing Campaign Specialist to plan and execute monthly promotions, oversee POSM production, and coordinate across stores nationwide.

You will collaborate with design teams to ensure brand-aligned KV assets and drive campaign ROI, liaising with internal and external stakeholders to meet timelines.

Formación

• Bachelor’s degree in Marketing, Business, or equivalent.
• Minimum 1 year of marketing experience, preferably retail.
• Proficiency with Google Workspace or Microsoft Office.
• Strong coordination and timeline management skills.
• Excellent communication and stakeholder management.
• Able to manage multiple campaigns and timelines.
• Fluent in English and Bahasa Malaysia; Mandarin a plus.

Responsabilidades

• Plan and execute monthly promotional themes and seasonal campaigns.
• Oversee production of POSM materials (posters, wobblers, gondola headers, digital displays).
• Coordinate POSM production and deployment across stores.
• Ensure campaign materials align with brand identity.
• Collaborate with designers to create KV and POSM assets.
• Serve as main contact for internal departments (Procurement, Operations).
• Liaise with external vendors for POSM requirements, production, delivery.
• Track campaign timelines and deliverables with stakeholders.
• Report and analyze performance, including ROI insights.
• Identify improvements for future campaigns.

Conocimientos

Campaign coordination

Timeline management

Stakeholder management

Communication skills

Google Workspace / MS Office

Educación

Bachelor’s Degree in Marketing, Business, or equivalent

Herramientas

Google Sheets

Google Slides

Excel

PowerPoint

Descripción del empleo

Key Responsibilities

• Plan and execute monthly promotional themes and seasonal campaigns.
• Oversee the production of POSM materials, including posters, wobblers, gondola headers, and digital displays.
• Coordinate the production and deployment of POSM materials to ensure timely execution across stores.
• Ensure campaign materials are accurate and aligned with the overall campaign direction and brand identity.
• Work closely with designers to create Key Visuals (KV) and various POSM assets that align with our brand identity while driving high conversion.
• Act as the primary point of contact for internal departments, including Procurement, Operations, and other relevant teams.
• Liaise with external vendors on campaign and POSM requirements, production, and delivery.
• Coordinate and follow up with relevant stakeholders to ensure campaign timelines and deliverables are met.
• Reporting & Analysis
• Track the effectiveness of in-store materials and overall campaign performance, including relevant sales performance.
• Prepare post-mortem reports for major campaigns, providing actionable insights and ROI analysis to the management team.
• Identify areas for improvement and provide recommendations for future campaigns.

Requirements

• Bachelor’s Degree in Marketing, Business, or equivalent.
• Minimum 1 year of working experience in Marketing, preferably within the retail industry.
• Proficiency in Google Workspace applications such as Google Sheets and Google Slides, or equivalent Microsoft applications such as Excel and PowerPoint.
• Strong coordination, follow-up, and timeline management skills.
• Good communication and stakeholder management skills.
• Able to manage multiple tasks and campaign timelines effectively.
• Fluent in English and Bahasa Malaysia; ability to speak Mandarin is an added advantage.

MR D.I.Y. is a home-grown enterprise with over 1,300 stores across Malaysia and Brunei. The home improvement retailer has dedicated to make a positive difference in the lives of its valued customers by offering convenience at all its stores nationwide and online at mrdiy.com.my

All MR. D.I.Y. stores are managed directly and the retailer often works in collaboration with owners of shopfront properties or owners of malls. MR. D.I.Y. stores offer a wide selection of SKUs across five major categories, namely hardware; household and furnishing; electrical; stationery and sports equipment products; and others (comprising toys, car accessories, jewellery, cosmetics, food and beverage items, as well as health and personal care).

The Company strives to put its customers first by operating an innovative business that is flexible when it comes to providing a wide variety of products, good quality and value-for-money, holding true to the Company’s motto of “Always Low Prices”.