Brand, Social & Content Manager – Malaysia

Klook; Kuala Lumpur; On-site; MYR 120,000 - 180,000; Full time

Job summary

Klook is seeking a Manager, Brand, Social & Content in Malaysia to lead local brand-building and cross-platform campaigns. You will drive social, content, and PR efforts for BM, English, and Chinese audiences, collaborating with regional teams to localize assets and maximize impact.

You will mentor content creators, analyze performance, and refine strategies to build brand equity in a fast-paced travel tech environment. Strong English writing and Bahasa Malaysia skills are essential.

Qualifications

• 5-6 years minimum experience in digital content marketing, social media, or brand communications.
• Managerial experience of at least 2 years.
• Excellent English writing, strong Bahasa Malaysia; Mandarin preferred.

Responsibilities

• Develop and execute local brand-building strategies aligned with global direction and Malaysia goals.
• Lead social media and content strategy for BM, English and Chinese audiences across platforms.
• Manage PR plans, media relations, and influencer partnerships; mentor a multi-language content team.

Skills

Brand management

Digital content

Social media

Tools

Photo editing

Graphic design

Job description

Klook is seeking a Manager, Brand, Social & Content in Malaysia to lead local brand-building and cross-platform campaigns. You will drive social, content, and PR efforts for BM, English, and Chinese audiences, collaborating with regional teams to localize assets and maximize impact.

You will mentor content creators, analyze performance, and refine strategies to build brand equity in a fast-paced travel tech environment. Strong English writing and Bahasa Malaysia skills are essential.